[Hiring] Trade Show Event Specialist @Cynet Systems

Role Description

The Trade Show Event Specialist is a pivotal role responsible for the end-to-end planning, organization, and execution of domestic trade shows. Candidate will act as the strategic lead for on-site logistics, vendor management, and post-event analysis, ensuring every activation aligns with broader marketing objectives and brand standards.

• Lead, direct, and motivate cross-functional team members and vendors to execute trade shows.
• Manage all aspects of show service ordering, booth development, and material logistics (shipping/packing) for multiple concurrent events.
• Lead on-site booth installation, dismantling (I&D), and day-to-day booth operations, serving as the primary point of contact for stakeholders and vendors.
• Liaise with Sales, Product Marketing, and Executive teams to ensure booth messaging and ancillary events (staffing, dinners, hospitality) align with overall event goals.
• Plan and execute innovative promotional strategies and booth activations (demos, theater sessions, giveaways) to maximize high-quality lead generation.
• Conduct comprehensive post-event ROI analysis. Track KPIs (Cost per Lead, MQL conversion, engagement metrics) to provide actionable insights for future investment.
• Develop and implement streamlined operational processes and risk mitigation strategies to improve efficiency and ensure safety compliance.

Qualifications

• 5 years of experience in trade show management, experiential marketing, or large-scale event production.
• Proven ability to manage complex marketing budgets and multiple simultaneous projects with meticulous attention to detail.
• Exceptional written and verbal communication skills; ability to present post-show performance data to senior leadership.
• A "solution-oriented" mindset with the ability to thrive in a fast-paced environment with shifting priorities.
• Willingness and ability to travel (up to 30%) for on-site event coordination and management.
• Power user of Salesforce, G-Suite, Wrike, and Slack. Experience with lead retrieval and event management software is required.

Requirements

• Hands-on trade show/event management experience, with proven ownership from planning through onsite execution and post-show wrap-up.
• Strong trade show operations expertise, including ERC/sponsor portals, show service ordering, booth logistics, shipping/logistics, I&D, and onsite booth management.
• Excellent project and vendor management skills, with the ability to manage multiple events, stakeholders, deadlines, and budgets simultaneously.
• Highly organized, detail-oriented, and solution-focused, with the ability to work independently and pivot quickly in a fast-paced environment.
• Experience with event technology and reporting, including lead retrieval platforms, Salesforce, and post-event KPI/ROI measurement.

Benefits

• Pay Range: $29.52hr - $34.52hr