[Hiring] Senior Field Marketing Manager @Serval

Role Description

Serval is hiring a Field Marketing Manager, Public Sector in Washington, DC to build and run a field program for our Public Sector segment, working side by side with the VP of Federal and the Public Sector sales team. We will hire at the Manager or Senior Manager level, depending on experience.

You will own the plan end to end:

• Which events we show up at
• Which accounts we pursue with them
• How every dollar turns into pipeline with agencies, integrators, and the contractors that serve them

You are the first dedicated Public Sector marketer on the team, so there is no playbook to inherit and you will build it as you go. This is a hands-on role. Many public sector buyers can't accept hospitality, so you will build the briefings, point-of-view pieces, and sessions that earn their attention, and you will be in the room when Public Sector AEs follow up.

Qualifications

• A builder who sees a blank playbook as an opening
• Careful by habit, knowledgeable about gift and ethics rules
• A doer, comfortable with various tasks from building reports to negotiating

Requirements

• 5 or more years in field marketing, events, or ABM
• At least 2 years running programs for the public sector (federal, state, or local)
• Strong event execution skills: vendors, budgets, contracts, logistics, registration, follow-up workflows, and ROI dashboards
• Deep working knowledge of rules for engaging government employees
• Fluency with Salesforce and an outreach tool such as Amplemarket
• A plus: IT, security, identity, or AI software experience
• A plus: existing clearance or ability to obtain one
• A plus: experience at a high growth startup

Benefits

• Impact: Be a key player in shaping the success of our product and company
• Growth: Build a fundamentally new AI product offering with support from our experienced team and investors
• Culture: Join a culture that values innovation, ownership, accountability, and fun