[Hiring] Marketing Director @Eyecare Pro

Role Description

We have the ingredients. We need someone to build the engine.

• Turn strategy into execution.
• Turn expertise into content.
• Turn products into compelling propositions.
• Turn relationships into reach.
• Turn our client base into an active growth channel.
• Turn marketing into a measurable pipeline.

You'll lead a small team, work directly with the CEO and COO, and have access to capabilities across the wider business.

You'll own the marketing operating system and positioning, product marketing, content, campaigns, CRM, client marketing, demand generation, sales enablement, automation, and measurement.

We expect you to be strategic enough to know what we should do, commercial enough to understand why, and hands-on enough to make sure it actually happens.

Qualifications

• A senior B2B marketer who has built things before.
• Comfortable with brand and pipeline, content and data, strategy and execution.
• Understanding of how to market services, technology, and SaaS.
• Knowledge of how Marketing, Sales, and Client Success fit together.
• Experience using AI and automation as leverage.
• Ability to measure success in commercial outcomes, not marketing activity.

Requirements

• 100% remote role.
• Must be based in South Africa and available to work 8:00 AM to 4:00 PM EST, Monday to Friday.
• Must provide a reliable, high-speed internet connection.
• A quiet, professional workspace.
• Personal computer, monitors, and required work equipment.
• Load-shedding backup where applicable.

Benefits

• Competitive remuneration and paid time off.
• Fully remote work environment.
• Opportunities for personal and professional growth.
• Direct exposure to senior leadership and the opportunity to shape the company's marketing direction.
• The opportunity to build and scale a sophisticated marketing function rather than simply inherit one.
• Work across established services, technology, SaaS, data, and thought leadership.
• Help drive growth for eyecare practices across North America.
• Join a team that values execution, experimentation, collaboration, and excellence.

How to Apply

If you're a senior B2B marketer who gets excited by the opportunity to build, connect, and scale a marketing engine — and you want your work measured by its commercial impact — we want to hear from you.

Please submit your application along with your CV and any relevant examples of marketing strategies, campaigns, content, product marketing, or growth initiatives you've led.

Note: If you do not hear back from us within two weeks of submitting your application, please consider your application unsuccessful.