[Hiring] Lead Creative Strategist @Murmuration

Role Description

Murmuration is seeking an exceptional Lead Creative Strategist to lead the development and production of innovative, compelling, and effective campaign creative. We're looking for someone who understands what makes great political and advocacy advertising work and has the creative instincts, strategic judgment, and hands-on experience to make it happen.

The ideal candidate is a creative strategist and storyteller who can:

• Take a complex issue and identify the most compelling way to communicate it.
• Turn insights into content that captures attention, moves audiences, and inspires action.
• Develop a big campaign concept, write a powerful 30-second ad, and produce digital-first content.

This is a senior, hands-on creative leadership role with people-management responsibility. We're not simply looking for someone to manage agencies or review creative produced by others. We want someone who can:

• Conceive, write, develop, and lead the production of outstanding creative work.
• Build the capabilities and partnerships needed to deliver that work at scale.

We have a particular interest in candidates with deep expertise in digital-first creative, including short-form video, social media advertising, and creator-led content.

What You'll Do

• Lead Creative Strategy and Concept Development:
  • Serve as Murmuration's lead campaign creative strategist, developing bold, original concepts for political, advocacy, and issue-based campaigns.
  • Translate campaign objectives, audience research, and message testing into compelling creative strategies and executions.
  • Develop campaign concepts and creative approaches across digital advertising, video, social media, and other channels.
  • Bring fresh ideas and creative approaches to our work, challenging conventional political advertising.
  • Collaborate with campaign strategists and research teams to ensure creative work is grounded in audience insights.
• Write, Develop, and Produce Exceptional Creative:
  • Personally write scripts, advertising copy, creative briefs, and other content for high-impact campaigns.
  • Lead the development and production of persuasive video advertising.
  • Guide creative projects from initial concept and scripting through production, editing, and final delivery.
  • Work directly with editors, designers, videographers, production teams, and other creative collaborators.
  • Maintain an exceptionally high bar for creative quality.
  • Develop creative that can be adapted and deployed effectively across multiple platforms and formats.
• Build Innovative Digital and Creator-Led Campaigns:
  • Lead the development of digital-first creative strategies.
  • Design and manage creator and influencer programs.
  • Use creator discovery and campaign management platforms to identify, evaluate, recruit, and onboard creators.
  • Develop effective creator briefs and manage content development and approvals.
  • Build relationships with creators and content producers.
  • Stay ahead of emerging content formats, creator trends, and changes in digital media consumption.
• Drive Creative Testing and Performance:
  • Help design and implement approaches for testing creative concepts.
  • Use performance data and audience feedback to refine creative approaches.
  • Develop multiple creative approaches and iterations.
  • Help build a culture in which creative excellence and measurable impact reinforce one another.
• Build and Lead Murmuration's Creative Capabilities:
  • Help establish Murmuration as a leader in innovative, effective political and advocacy creative.
  • Build and manage relationships with freelance creatives, production partners, agencies, and other specialized vendors.
  • Oversee creative production workflows, timelines, and budgets.
  • Establish standards and processes for creative development, production, review, and quality control.
  • Work collaboratively with campaign strategists and partner organizations.
  • Contribute to the growth of Murmuration's in-house creative capabilities.

Qualifications

• A demonstrated track record of exceptional creative work.
• Deep experience in political, advocacy, or mission-driven campaigns.
• Outstanding writing and storytelling skills.
• Strong digital creative instincts.
• Hands-on production experience.
• Experience managing creator and influencer campaigns.
• Strong strategic judgment.
• A collaborative, entrepreneurial approach.
• Significant professional experience developing and producing campaign creative.
• Experience building or leading an in-house creative function.
• Familiarity with creator management platforms and paid creator programs.
• Experience with creative testing.

Benefits

• Health, vision, and dental insurance with 100% of premiums covered for you and qualifying family members.
• Retirement benefits with a 5% employer match.
• A flexible unlimited PTO plan.
• Generous paid parental leave.
• Pre-tax commuter benefits.
• A company laptop.
• A flexible remote work environment.
• A home office setup stipend for all new employees.
• Monthly reimbursement for remote work expenses.
• A yearly professional development fund.
• Mental health and wellness benefits through Calm and Better Help.
• Yearly in-person staff retreats.
• A welcoming culture that celebrates diversity, equity, inclusion, and belonging.