[Hiring] Senior Content Designer @Bask Health

Role Description

We're looking for a Senior Content Designer, Intakes & Clinical Workflows to lead the development of clear, accurate, and user-friendly content across Bask Health's patient intake and healthcare-related product experiences.

• Shape the language and information structure that guide patients and authorized users through important workflows.
• Work on everything from questionnaire instructions and field labels to error messages, confirmation screens, status updates, and operational guidance.
• Focus on digital patient intake experiences to ensure questions are understandable and instructions are appropriately sequenced.
• Collaborate closely with product designers, product managers, engineers, researchers, and operational stakeholders.
• Establish reusable content patterns, terminology standards, and writing guidelines for consistency across the platform.
• Balance plain language, accessibility, precision, privacy, and appropriate clinical review.
• Use research findings, usability testing, product feedback, and workflow observations to improve content effectiveness.

What You'll Do

• Lead content design for patient intake questionnaires and healthcare-related workflows.
• Develop clear, concise, and accessible language for complex digital product experiences.
• Write and improve questionnaire instructions, question labels, helper text, and response options.
• Design content for multi-step intake flows, including introductions, progress messaging, and completion states.
• Simplify complex terminology while preserving the meaning of approved clinical and operational information.
• Collaborate with product designers to improve the clarity and usability of patient-facing interfaces.
• Create content for form validation, error messages, and recovery experiences.
• Develop clear confirmation messages and next-step instructions.
• Improve how patients understand required information, acknowledgments, and consent-related interfaces.
• Design content for patient status updates and administrative workflow communications.
• Create consistent terminology across intake, clinical, pharmacy, and patient-facing experiences.
• Partner with clinical and pharmacy stakeholders to validate specialized terminology and workflow language.
• Ensure that content accurately reflects approved product functionality and operational processes.
• Develop reusable content patterns for questionnaires and other configurable workflows.
• Contribute to content standards within Bask Health's broader design system.
• Establish writing guidelines for tone, terminology, clarity, and accessibility.
• Work with product managers to define content requirements early in product development.
• Collaborate with engineers to ensure content is implemented correctly.
• Participate in product discovery and help identify content-related usability problems.
• Review user journeys to identify confusing instructions or unnecessary cognitive effort.
• Support usability testing focused on comprehension, terminology, and task completion.
• Use research findings and product feedback to improve existing content.
• Help structure complex information so users can find and understand what they need.
• Review content across responsive interfaces and different screen sizes.
• Support content consistency across configurable merchant experiences.
• Identify opportunities to reduce unnecessary text without removing important information.
• Document content decisions, terminology standards, and reusable writing patterns.
• Independently own complex content design initiatives from discovery through implementation and iteration.

Qualifications

• 5+ years of professional experience in content design, UX writing, product content strategy, or a closely related field.
• Strong portfolio demonstrating content design work for digital products.
• Experience independently owning content design projects from discovery through implementation.
• Strong understanding of user-centered content design principles.
• Experience writing for complex digital products, applications, or multi-step workflows.
• Excellent writing, editing, and information organization skills.
• Ability to simplify complicated information without losing essential meaning.
• Experience creating interface content, including labels, instructions, helper text, errors, and confirmation messages.
• Strong understanding of information architecture and content hierarchy.
• Experience designing content for forms, onboarding flows, or transactional experiences.
• Familiarity with plain-language writing principles.
• Understanding of accessibility and inclusive content practices.
• Ability to create consistent terminology across complex products.
• Experience developing or contributing to content guidelines and design systems.
• Familiarity with Figma or comparable collaborative product design tools.
• Experience collaborating closely with product designers and product managers.
• Ability to work effectively with software engineers during implementation.
• Familiarity with usability testing and user research methods.
• Experience incorporating user feedback into content improvements.
• Ability to evaluate content decisions based on clarity, comprehension, and task completion.
• Strong attention to detail and accuracy.
• Ability to communicate content recommendations and explain design decisions.
• Experience working with subject matter experts to validate specialized information.
• Strong organizational skills and ability to manage multiple content priorities.
• Ability to independently deliver high-quality content design work in a collaborative product environment.

Nice to Have

• Experience designing content for healthcare, telehealth, or patient-facing software.
• Familiarity with patient intake questionnaires and digital health workflows.
• Experience writing content for clinical or pharmacy-related applications.
• Understanding of healthcare terminology and patient communication needs.
• Familiarity with HIPAA and healthcare-related privacy considerations.
• Experience working with clinicians, pharmacists, or healthcare operations teams.
• Understanding of health literacy and plain-language healthcare communication.
• Experience designing content for sensitive or high-stakes user interactions.
• Familiarity with consent-related interfaces and required acknowledgments.
• Experience developing content for complex forms and conditional questionnaires.
• Understanding of configurable or white-label SaaS platforms.
• Experience creating scalable content patterns across multiple product experiences.
• Familiarity with localization and internationalization considerations.
• Experience developing terminology libraries or content style guides.
• Understanding of WCAG accessibility guidelines.
• Experience collaborating with UX researchers on comprehension testing.
• Familiarity with content management systems or structured content models.
• Experience writing for AI-assisted product experiences.
• Understanding of responsible AI communication and appropriate human oversight.
• Experience working in fast-moving, cross-functional product teams.