Role Description
The Regional Sales Manager is responsible for driving the growth and profitability of the Shawflex business across Eastern Canada. This role is critical to Mattr's continued success by:
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Expanding market presence
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Influencing product specifications
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Strengthening channel partnerships
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Developing long-term customer relationships
Success in this position is measured through:
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Profitable sales growth
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Strategic account development
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Effective channel management
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Building strong relationships with customers and key industry stakeholders
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Collaborating across the organization
Qualifications
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College Diploma (3-year program) required; University Degree preferred.
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Minimum 3 to 5 years of sales and/or marketing experience; 5 to 7 years preferred.
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Experience within the wire and cable industry or a comparable technical market.
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Industry experience in electrical, automotive, or electronics sectors.
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Fluency in both French and English, written and spoken.
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Demonstrated success in technical selling, end-use specification, channel management, and account development.
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Experience managing distributors, Sales Agents, and complex customer relationships.
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Strong knowledge of sales planning, forecasting, budgeting, reporting, and market analysis.
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Ability to influence engineering firms, contractors, OEMs, procurement teams, and key stakeholders.
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Experience delivering technical presentations and commercial proposals.
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Proficiency with CRM systems and business reporting tools.
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Strong customer-service orientation, relationship-building, negotiation, communication, and organizational skills.
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Ability to work independently, lead through influence, and collaborate effectively across multiple business functions.
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Willingness and ability to travel frequently throughout Eastern Canada.
Requirements
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Grow profitable sales within the assigned territory by developing relationships with end users, engineering firms, EPCs, contractors, OEMs, distributors, and key decision-makers.
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Drive product specifications through customer visits, meetings, presentations, and technical selling activities.
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Develop and execute regional sales plans and channel distribution strategies to achieve growth objectives.
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Manage assigned customer accounts and sales opportunities from qualification through quotation and order fulfillment.
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Lead distributor and Sales Agent relationships by providing training, coordinating joint customer activities, and supporting demand-generation initiatives.
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Collaborate with Inside Sales and internal stakeholders to strengthen customer engagement and ensure successful execution of sales opportunities.
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Prepare customer quotations in accordance with established approval processes.
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Gather, analyze, and communicate market intelligence related to industry trends, competitive activity, customer opportunities, and emerging market developments.
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Maintain accurate customer and opportunity information within the CRM system.
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Participate in regional and local trade shows, customer events, and industry networking activities.
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Prepare sales forecasts, market updates, monthly reports, budgets, and sales roadmaps for leadership.
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Coordinate sales projects, distributor programs, and customer initiatives while influencing stakeholders without direct authority.
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Ensure compliance with all health, safety, environmental, ethics, and corporate policy requirements.
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Travel extensively throughout the territory to support customer relationships and business growth.
Benefits
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Competitive base salary plus attractive incentive bonus plan
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Pension plan
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Monthly vehicle allowance plus company-paid fuel expenses
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Paid vacation
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Flexible health, dental & vision benefits with HSA rollover
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Employer-paid Life, AD&D, and Disability insurance
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24/7 Employee & Family Assistance Program (EFAP)
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Wellness and mental health support programs
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Exclusive discounts through Perkopolis & GoodLife Fitness
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Remote work flexibility with the opportunity to build and grow a significant sales territory
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Join an industry-leading organization where your impact directly influences growth, customer success, and market expansion.