[Hiring] Senior Lifecycle Marketing Specialist @GrowthAssistant
Mar 19, 2025 - GrowthAssistant is hiring a remote Senior Lifecycle Marketing Specialist. đź’¸ Salary: php 100,000 - 120,000 per month. đź“ŤLocation: Philippines.
Role Description
We seek an experienced Senior Lifecycle Marketing Specialist to join our dynamic team. In this role, you will drive the strategy, execution, and optimization of lifecycle marketing programs that engage and convert customers. Your efforts will directly impact our growth by delivering data-driven, customer-centric campaigns.
Qualifications
- 3+ years of experience in lifecycle marketing, email, and CRM (experience in the mortgage or financial services industry is a plus)
- Proficiency in marketing automation tools (e.g., Braze, Salesforce preferred)
- Experience in Tableau (strongly preferred) and similar BI/dashboarding/data analytics platforms
- Strong project management skills with the ability to handle multiple priorities
- Hands-on experience in campaign development, creative briefing, and production workflows
- Exceptional analytical skills and a proven ability to translate data into actionable strategies
- Excellent written and verbal communication skills
- Familiarity with Slack, G-Suite, and ClickUp
Requirements
- Experience in the fintech industry (nice-to-have)
- Knowledge of audience segmentation, targeting strategies, and campaign execution (nice-to-have)
Benefits
- Work Set-up: Permanent Work From Home
- Attendance Bonus of $25 for every monthly perfect attendance
- Performance Bonus
- Anniversary Bonus of PHP 5,000 for your 1st year in service and PHP 10,000 for 2 to 3 years in service
- Referral Bonus of $300 for every successful referral
- Holiday Paid Time Off (PTO) for 7 days in a year
- Paid Time Offs (PTO) for 6 days in a year
- Healthcare Plan
Key Responsibilities
- Manage and optimize lifecycle marketing programs to achieve quarterly revenue targets
- Work closely with stakeholders and partners to successfully plan and launch initiatives or campaigns
- Write comprehensive campaign and creative briefs to guide the development of marketing assets, such as email campaigns, push notifications, and ads
- Prepare production briefs for execution teams to implement campaigns
- Manage communication and alignment across teams, including creative studios and operational partners, to ensure projects progress smoothly
- Review creative assets and provide feedback to ensure they align with the campaign brief
- Serve as the main point of contact for execution teams, providing context for audience segmentation and targeting
- Track and analyze program performance, preparing detailed reports and actionable recommendations
- Identify performance gaps, determine root causes, and implement strategies to address them
- Summarize detailed data into high-level insights for executive presentations
Behavioral Skills
- Confidence in collaboration, paired with a curious mindset
- Rigorous prioritization to meet deadlines and objectives
- Concise and synthesized communication style
- A data-driven approach to decision-making
- Strategic thinking and attention to detail
- Strong storytelling skills to convey insights effectively
Why Join Us?
This is an exciting opportunity to contribute to a fast-paced, results-driven team where your expertise will shape how we engage with our customers. If you're a strategic thinker passionate about lifecycle marketing, we’d love to hear from you!
Experience Requirements
- Experienced
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| đź“Ť | Be aware of the location restriction for this remote position: Philippines |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
php 100,000 - 120,000 per month
|
Remote
Location
Philippines
|
|
Job Type
full-time
|
Posted
Mar 19, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: Philippines |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
