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Senior Growth Enablement Specialist @102 ICF Incorporated, LLC

[Hiring] Senior Growth Enablement Specialist @102 ICF Incorporated, LLC

Mar 21, 2025 - 102 ICF Incorporated, LLC is hiring a remote Senior Growth Enablement Specialist. đź’¸ Salary: $73,722 - $125,327. đź“ŤLocation: USA.

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Role Description

Help us market our story! ICF is seeking a talented and experienced Senior Growth Enablement Specialist to join our team and support the growth of our Utility Programs and Services (UPS) by informing and elevating the materials sellers use to drive deals forward more effectively.

The primary responsibility of this role will be to support the success of our products and offerings by assisting in the development and execution of comprehensive sales enablement strategies and create story-driven presentations that describe ICF’s services and capabilities.

Secondary responsibilities include:

  • Supporting new content development on priority industry issues
  • Continuously building the UPS sales enablement library to describe ICF’s cutting-edge services and capabilities

This is a unique opportunity to apply your understanding of how best to structure and enrich content to tell a compelling story to develop sales enablement collateral and strategies that equip sales and business development teams with the tools, training, and resources that drive awareness, adoption, and growth of our energy solutions.

What You Will Do

  • Create compelling sales enablement collateral, including internal product sales tools as well as external-facing brochures, case studies, and presentations, to effectively communicate product benefits and features.
  • Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
  • Develop editable PPT graphics and slides that simply convey complex ideas, features, processes, and other information to improve our sales content (pitch decks, proposals, etc.).
  • Build and maintain relationships with external key stakeholders, including customers, partners, and industry influencers.
  • Stay abreast of industry trends and best practices to ensure our sales enablement efforts remain innovative and effective.
  • Collaborate with cross-functional teams, including Corporate Marketing, subject matter experts, Business Development, and shared services, to ensure alignment and effective communication of product value propositions and ICF’s differentiators are clearly articulated in collateral development.
  • Collaborate with the marketing team on the development of go-to-market plans, including product launches, campaigns, and promotional activities.
  • Monitor and analyze collateral performance metrics, providing insights and recommendations for continuous improvement.
  • Continuously update the Sales Enablement Library with new collateral scrubbed for use in future sales needs.

Qualifications

  • Minimum of 4 years of experience in product marketing or sales and/or growth enablement, preferably within the energy sector.
  • Experience interviewing technical subject-matter experts to develop persuasive sales collateral.
  • Experience supporting the development and execution of comprehensive marketing strategies and campaigns.

Requirements

  • Bachelor's degree in Marketing, Business, or a related field.
  • An extensive background in product marketing or sales and/or growth enablement within the energy sector, and a proven ability to position and clearly articulate value propositions.
  • A knack for creating big picture stories that inform and resonate with a variety of audiences.
  • In-depth understanding of the energy industry, including market dynamics, regulatory landscape, and emerging trends.
  • Proficiency in marketing tools and platforms, including CRM, marketing automation, and analytics.
  • Exceptional analytical and problem-solving skills, with a data-driven approach to decision-making.
  • Experience writing and contributing to blog posts, white papers, and other marketing content.

Professional Skills

  • Excellent communication and presentation skills, with the ability to clearly articulate complex concepts and value propositions.
  • Ability to work collaboratively in a fast-paced, cross-functional team environment.
  • Proven track record of successfully positioning and marketing products in a technology-driven environment.

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Back to Remote jobs  >   Marketing
Senior Growth Enablement Specialist @102 ICF Incorporated, LLC
Marketing
Salary đź’¸ $73,722 - $125,327
Remote Location
USA
Job Type full-time
Posted Mar 21, 2025
Apply for this position Unlock 53,199 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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