[Hiring] Senior Growth Marketing Manager @Rally

Role Description

As Sr. Growth Marketing Manager, you'll own pipeline coverage and top-of-funnel demand gen end-to-end — deciding how we get there, not just executing a fixed plan.

You'll build and run the demand engine that gets Rally and our recently launched Agent and MCP in front of the buyers evaluating an AI-native research stack, directly shaping whether pipeline turns into revenue.

You'll join our Marketing team and work closely with Sales, the founders, and cross-functional partners across Product and Engineering. At our size, the lines between them ebb and flow, so you'll always be working cross-functionally.

Remote-first across the US, with hubs in New York and Boston.

What you'll do

• Identify and test new channels or tactics to diversify pipeline sources
• Run events, email marketing strategy, and social campaigns
• Partner with sales to align campaigns with pipeline targets and feedback from the field
• Collaborate with product marketing on product-focused campaigns and joint strategy building, ensuring positioning and messaging translate into pipeline-generating activity
• Continuously optimize based on CAC, conversion rates, and pipeline velocity

Qualifications

• 6+ years running demand gen or growth marketing, with a track record of owning a pipeline number and measurable results to show for it
• Built and owned experience across paid, events, and content
• Tech/SaaS background, startup to mid-market, comfortable operating with limited resources and ambiguity
• You'd rather figure out the right approach yourself than wait to be told what to do

Nice to have

• Managing paid campaigns (Google and LinkedIn) and hosted webinars
• Experience in UXR or adjacent research/product tooling
• Startup experience, particularly at Series A/B stage

How we work

• We’re remote-first, but we’re not strangers.
• Async by default: We write things down, keep each other in the loop, and save meetings for decisions and real connection.
• Together when it counts: We get together in person throughout the year to plan, build, and celebrate.
• Owners, not order-takers: You’ll have real responsibility from day one and the trust to figure out how to get there.
• User first, always: We talk to users constantly, and it shapes every decision we make.
• AI-native, inside and out: We’re building an agentic product, and we work like it. Everyone here is experimenting with AI tools and rethinking how work gets done.

This might not be for you if…

• You want a clearly defined lane. Roles here stretch, and priorities shift as we learn.
• You’d rather hand work off than own it end to end.
• You need a lot of process or a big team around you to do your best work.
• You're not curious about how AI is changing the way we work (we're rethinking it constantly).
• You'd rather guess what users want than go ask them.
• You need a big team or agency behind you to run paid, events, and content.

Compensation & benefits

• Base salary range (US): $120,000 - $140,000 USD per year.
• Additional compensation: This role is eligible for variable compensation such as equity in accordance with Rally’s applicable plans.
• Competitive pay and meaningful equity
• Great medical, dental, and vision coverage
• 14 weeks of fully paid parental leave, for every parent
• Unlimited PTO (and we want you to use it)
• Home office and co-working support
• Mental health and wellness support
• 401(k)
• Opportunities for in-person time with coworkers

Our hiring process

• Recruiter chat (30 min): Get to know each other and make sure the role fits what you’re looking for.
• Hiring manager conversation (45 min): Dig into the role, your experience, and what success looks like.
• Practical exercise: A take-home or working session based on the work you’d actually do. No brain teasers.
• Final interviews: 3–5 conversations with future teammates, cross-functional partners, and one of our founders.
• References and offer: We move fast here.

Equal Opportunity Employer

Rally is an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity or expression, age, disability, veteran status, or any other legally protected characteristic.

We’re committed to providing reasonable accommodations to candidates with disabilities throughout the application and interview process. If you need support or an adjustment at any point, please let us know how we can help.