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Product Marketing Manager
@Adstart Media
[Hiring] Product Marketing Manager @Adstart Media
Feb 28, 2025 - Adstart Media is hiring a remote Product Marketing Manager. 💸 Salary: competitive salary. 📍Location: Europe.
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Role Description
We are offering an immediate opening for a Product Marketing Manager based in Europe. We expect from this role to bridge the gap between marketing, product development, and technology.
- Conceptualize, plan and execute new ad campaign launches.
- Analyze market trends, competitor strategies, and customer behavior to identify opportunities for product enhancements.
- Define and document marketing assets / online product development requirements (e.g., landing pages, banners, funnels, APIs, payment integrations) and communicate them effectively to the development team.
- Work closely with the media buyer(s), designers and developers to test and optimize user flows and improve conversion rates.
- Plan and monitor A/B split-test campaigns.
- Propose and initiate marketing assets and sales funnel improvements all the way to design and technical implementations, ensuring high-performing and compliant ad campaigns rollouts.
- Collaborate with the media buying team (Google Ads, DSPs) to align product development with campaign performance and conversion rate optimization (CRO) best practices.
- Research and implement new technologies and tools in order to enhance the overall productivity and campaign ROI (i.e. tracking, fraud prevention, monetization tools).
Qualifications
- 3+ years of experience in product marketing, growth marketing, or a related role within performance marketing, ad tech, or mobile marketing.
- Basic understanding of the programmatic media buying as well as the performance-based advertising ecosystem (i.e. Google Ads, Facebook, DSPs, affiliate marketing, and conversion rate optimization).
- Strong knowledge when it comes to the landing page production, tracking solutions, API integrations, postback integrations etc.
- Experience working with development teams and writing clear product requirements (PRDs).
- Hands-on experience with A/B testing, analytics platforms (Google Analytics, Adjust, AppsFlyer, etc.).
- A data-driven mindset with strong problem-solving and project management skillset.
- Strong organizational and multitasking abilities.
- Exceptional attention to detail.
Benefits
- An environment with high energy, flat hierarchy, positive attitude, and growth you would expect from a startup coupled with all of the security and benefits of an established company.
- Competitive salary and flexible work life balance.
- Paid annual leave and sick leave.
- Fun team building activities including annual company trip, parties and other benefits.
- To work in a role that has a global scope for a company that has an international presence.
- An inclusive environment of friends who happen to work together.
- And much more.
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| 📍 | Be aware of the location restriction for this remote position: Europe |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
💸
competitive salary
|
Remote
Location
Europe
|
|
Job Type
full-time
|
Posted
Feb 28, 2025
|
️
| 📍 | Be aware of the location restriction for this remote position: Europe |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
