[Hiring] Manager, Marketing Analytics @Pharmavite

Role Description

The Manager, Marketing Analytics leads measurement, analysis, and insight across all marketing channels including DTC, Amazon, and retail media. This role is responsible for translating complex data into clear, actionable insights that drive growth, improve efficiency, and inform strategic decision-making. The ideal candidate combines strong analytical rigor with the ability to influence stakeholders through data-driven storytelling. The Manager, Marketing Analytics reports to the Senior Director, Analytics.

Key Responsibilities

• Own end-to-end marketing performance measurement across paid media, Amazon, and retail channels
• Lead and establish best practices for marketing measurement including MMM, MTA, and incrementality testing
• Develop and maintain dashboards and reporting that track KPIs such as ROAS, CAC, LTV, incrementality, and funnel performance
• Partner closely with the Growth team to evaluate campaign effectiveness and optimize marketing budgets
• Analyze customer acquisition trends by channel, cohort, and product to inform growth strategy
• Provide clear recommendations and insights to senior stakeholders and leadership
• Ensure data quality, consistency, and best practices across marketing analytics methodologies

Qualifications

• 5-8+ years of experience in marketing analytics, growth analytics, or a related role
• Strong background in analyzing paid media performance across platforms such as Meta, Google, Amazon, and TV media
• Proficiency with analytics and data tools including SQL, Python or R, and BI platforms
• Expertise in MMM, attribution, and performance measurement frameworks
• Experience working in DTC, omnichannel, or a digitally native brand preferred
• Strong communication skills and ability to manage cross-functional relationships
• Bachelor's degree in a quantitative field or equivalent relevant experience

Benefits

• Comprehensive Total Rewards package
• Competitive compensation programs
• Standout benefits for optimal health and well-being
• Annual performance bonus
• Medical, dental, and vision benefits
• 401K match
• Other wellness benefits

Salary Range

National Target Base Pay Range: $117,000-195,000. The salary range for this position is based on national standards. For candidates in California and New York metro, the Target Base Pay Range is $130,000-$216,000 to reflect the cost of living and market conditions in those areas. Actual compensation will take into account a wide range of factors that are unique to each candidate, including but not limited to geographic location, education, experience, qualifications, and job-related skills.

Company Description

Pharmavite is committed to meeting the needs of our employees and their families with a Total Rewards package that's as comprehensive as the vitamins and supplements we deliver to consumers. Our environment is geared to fuel curiosity, encourage experimentation, and generate learning as this is the way we develop ourselves and our organization.