[Hiring] Growth Marketing Manager @Snout

Role Description

As a Growth Marketing Manager, you'll be the owner of the pet parent's path to enrollment, from the first flyer they see in an exam room to the moment they complete sign-up. You'll:

• Map the prospect journey
• Build the nurture flows around each appointment
• Create in-clinic assets and consumer tools that capture interest
• Track what converts

Your impact, measured in plan sales, will be felt by clinics and pet parents alike. Clinic teams get clear, client-facing materials that explain Snout in the exam room and at home. Pet parents get the right information at the right time, so they enroll understanding exactly what their plan covers and start as confident, engaged members. And Snout learns which messages and channels drive enrollment, so we can scale what works and get more pets the care they need.

If you're a builder who likes taking an idea from a blank page to launch, a writer who can turn plan benefits into a clear reason to act, and a marketer who wants to see the numbers behind every send, we'd love to hear from you.

Qualifications

• 4+ years experience in growth, conversion, acquisition or lifecycle marketing
• Experience owning a prospect journey from lead capture through completed purchase or enrollment, ideally in a B2B2C or partner-led consumer channel
• Hands-on experience building marketing automation workflows triggered by prospect behavior, including segmentation, personalization, A/B testing and funnel reporting
• Strong copywriting, with a portfolio of customer-facing emails, campaigns or landing pages that turn product benefits into clear, conversion-focused messaging
• Ability to wireframe, or ideally build, your own emails, landing pages and marketing assets
• Experience connecting offline touchpoints to online conversion (ex. QR codes or promo codes), and a track record of taking work from first idea through launch

Requirements

• Pet, veterinary or healthcare industry background
• Experience developing referral, loyalty, member perks or community programs
• Experience turning CX feedback and cancellation reasons into education and engagement campaigns
• Familiarity with Marketo, Customer.io or similar platforms (including SMS or in-app messaging), design tools like Canva or Figma, and AI tools for ideation and execution

Benefits

• Day 1 medical/dental/vision benefits
• Flexible time off + 11 Snout calendar holidays
• Paid parental leave

Compensation

$120,000 - 140,000 base salary