[Hiring] Demand Generation Specialist @Jabil

Role Description

Responsible for marketing Jabil’s products and/or services with well-qualified prospects. Generates prospective customers through cold calling. Sends marketing/sales literature to prospective clients, keeps up-to-date knowledge of the industry as well as competitive posture of the company, and enhances awareness in the targeted business community of the company as well as products/services. Responsible for ensuring the smooth flow of information and follow-up for existing and prospective customers.

Reporting into the Marketing group, this role drives growth by creating interest in our Services solutions. This role makes demand generation campaigns that could be through email, calling, and other methods of outreach. This outreach will also have both inbound and outbound responsibilities from a business development perspective. Key objective of this position will be to pass of qualified leads to sales. It will require strong internal collaboration with marketing and the sales teams, as well as excellent customer facing communications skills.

Qualifications

• Strong self-directed, cold prospecting, research and persuasion skills.
• Excellent probing and listening skills to uncover the prospect’s “pain”.
• Ability to effectively present information and respond to questions from groups of managers, clients, customers, and the general public.
• Ability to define problems, collect data, establish facts, and draw valid conclusions.
• Ability to operate a personal computer including using a Windows based operating system and related software.
• Advanced PC skills, including training and knowledge of Jabil’s software packages.
• Ability to write simple correspondence and read and understand visual aids.
• Ability to apply common sense understanding to carry out simple one- or two-step instructions.
• Ability to deal with standardized situations with only occasional or no variables.
• Ability to read and comprehend simple instructions, short correspondence, and memos.
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.
• Ability to compute rate, ratio, and percent and to draw and interpret graphs.

Requirements

• Research potential customers in new industries, as well as designated accounts and target potential customers.
• Acquire/generate qualified business leads.
• Profile potential accounts and develop appropriate value proposition.
• Develop a plan to reach desired results.
• Cold call, engage with and develop prospects to be closed by Sales team.
• Document, track and monitor all leads and activities in sales tracking software (Salesforce.com).
• Contact and schedule appointments with senior management and/or executives in target market(s).
• Acquire in-depth knowledge of Jabil’s full range of services and products and convey that knowledge to potential clients.
• Collaborate with market research analyst(s) to identify and source potential leads.
• Nurture longer-term prospects and assist in maintaining marketing efforts for lead generation.
• Follow-up with prospects who responded to marketing programs and campaigns to qualify lead.
• Utilize internal information and consult with various support departments to complete customer surveys.
• Distribute and analyze sales reports for trends and follow-up requirements.
• Generate monthly reports for the sales group(s) as needed.
• Assist remote sales managers/directors with information requests as needed.
• Assist in customer contact and organization of customer tours and visits as needed.
• Comply with and follow all procedures within the company security policy.
• Build and manage key email lists to drive interest in Services solutions.
• Work with marketing on HubSpot campaign automations including newsletter outreach, pre and post event follow up, and targeted industry campaigns.
• Pick up leads from inbound channels such as form fills and website inquiries.
• Manage lead in HubSpot and show progression from contact to lead.
• Engage with lead across different communication platforms until lead demonstrates interest based on the marketing qualification criteria.
• Schedule initial meetings with sales team and the lead.
• Prepare the sales person with history and areas of interest from the lead.
• Work with marketing for specific marketing content to use during outreach.
• Measure KPIs of each campaign and understand areas of improvement for future campaigns.

Benefits

• Equal opportunity employer.
• Accessibility accommodations available for qualified individuals with disabilities.