[Hiring] Brand Growth Marketing Manager @TRM Labs

Role Description

We’re looking for a Brand Growth Marketing Manager to help expand TRM’s talent brand reach and community presence. This role sits at the intersection of growth marketing, channel strategy, and community activation—helping ensure TRM’s talent brand shows up in the right places, in front of the right people, at the right time.

You’ll partner closely with TRM’s Talent Brand Storyteller, who owns content creation, to bring that content to life across social channels, events, partnerships, and technical communities. You’ll help grow our audiences, strengthen our community relationships, and turn talent brand initiatives into measurable engagement and pipeline.

This is a hands-on individual contributor role with meaningful ownership. You’ll execute campaigns, manage community and event programs, test new channels, and use performance data to improve our approach.

The impact you will have:

• Execute talent brand campaigns across organic and paid social, events, partnerships, and community channels
• Partner with the Talent + Marketing teams to adapt and distribute content across the channels and formats most likely to reach priority talent
• Coordinate TRM’s presence at conferences and events, including speaking submissions, sponsorships, promotional materials, and logistics
• Build relationships with technical communities, professional networks, universities, and other talent partners
• Help produce and host community programs, including meetups, panels, and virtual events
• Manage paid campaigns and sponsorships across LinkedIn, newsletters, and relevant technical communities
• Track campaign performance, community engagement, and talent pipeline influence; use insights to recommend improvements
• Identify and test new channels and programs that can expand TRM’s reach with priority talent segments

Qualifications

• 3–6 years of experience in growth marketing, community marketing, employer brand, events, or a related field
• Experience executing campaigns across social, community, event, or partnership channels
• Strong project management skills and the ability to manage multiple initiatives from planning through execution
• Experience supporting events, sponsorships, meetups, or community programs
• Familiarity with paid social and digital distribution, particularly LinkedIn
• Strong written communication and an eye for how content should be adapted across different channels
• Comfortable using data to evaluate performance and improve campaigns
• High ownership and resourcefulness, with the ability to move quickly in a high-growth environment
• Experience engaging engineering or technical audiences is a strong plus
• Experience using AI tools and agents to accelerate workflows while maintaining quality

Requirements

• Work hours: Minimum 4-hour overlap with EST business hours
• Communication: async-first with synchronous check-ins as needed

Benefits

• The estimated base salary range for this role is $160,000 - $210,000
• This role may be eligible to participate in TRM’s equity plan

Application Instructions

If you’re interested in joining TRM, we encourage you to apply directly. Every application is reviewed by our Talent team.

Before applying, review the job description carefully and highlight the experience and impact that best demonstrate the required qualifications. Please also provide thoughtful and accurate answers to the application questions, as these will be used to evaluate your qualifications for the role.

If you send your resume directly to someone at TRM, we can’t guarantee it will reach the appropriate hiring team. Applying directly is the best way to ensure you’re considered.

What to Expect From Our Interview Process

• Recruiter Intro: Explore your experience, motivations, and alignment with the role.
• Hiring Manager: Dive deeper into your relevant experience, skills, and impact.
• First Round: Typically 1–2 interviews focused on the skills most critical to the role.
• Final Round: Typically 3–5 interviews to go deeper on your craft, problem-solving, and alignment with TRM.
• References: We’ll speak with former colleagues who can provide perspective on your work and impact.
• Offer: If it’s a mutual fit, your recruiter will walk you through your offer and answer your questions.
• Welcome to TRM: Once you sign, we’ll get you ready for your first day and onboarding.

Life at TRM

We are building a safer world. That promise shows up in how we work every day.

• TRM moves quickly. We are a high velocity, high ownership team that expects clarity, follow-through, and impact.
• People who thrive here are energized by hard problems, experimentation, and continuous feedback.
• The pace and intensity of the work reflect the importance of the mission.
• This environment is energizing for people who enjoy building, solving hard problems, and making progress in situations that are not always fully defined.