Role Description
You will be the in-house design lead for Exclaimer's marketing team, setting the standard for how our brand looks and feels wherever customers and prospects meet it. This is a hands-on role covering:
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Campaign creative
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Paid ads
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Web and landing page design
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Events
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Motion
You'll also own quality, deciding what to design yourself, what can be built from templates or with AI tools, and what goes to an agency, then reviewing the output for consistency and brand alignment.
Speed matters too, as you will help us move faster by building reusable, easy-to-use design systems and using AI design tools with a designer's eye for quality.
Key Responsibilities
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Brand Consistency & Quality Control
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Own the Exclaimer visual identity, keeping the brand system, templates, and guidelines current and easy to use.
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Review creative from across the team, freelancers, agencies, and AI tools, providing clear, constructive feedback.
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Decide which requests to design yourself and which to delegate based on audience, visibility, and shelf life.
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Build reusable, well-documented templates in Figma and/or Canva.
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Brief, direct, and review work from external design partners.
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Campaign & Paid Creative
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Design full campaign asset sets for consistency across all touchpoints.
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Create conversion-focused ads for LinkedIn and other paid channels.
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Turn product imagery and UI into polished digital assets.
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Tailor assets for partner and ABM programs.
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Work with demand generation to improve ad creative using performance data.
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Web & Landing Pages
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Design page layouts, outlines, and imagery for landing pages and core website pages.
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Collaborate with web, content, and SEO teams for AEO redesign.
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Hand off Figma designs clearly to developers and web agencies.
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Events & Creative Concepts
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Bring creative ideas to events, activations, and content assets.
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Design event materials across formats.
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Prepare print-ready artwork and work with print suppliers.
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AI-Enabled Design
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Use AI design tools to speed up production.
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Test new tools and workflows, documenting guidelines for the team.
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Review AI output for accuracy, brand voice, and quality.
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Delivery & Collaboration
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Manage several campaigns and requests simultaneously.
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Work with various teams to understand asset requirements.
Qualifications
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Five or more years of experience in brand, marketing, or graphic design, ideally in a B2B, SaaS, or tech environment.
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A portfolio showing consistent brand execution across web, ads, social, and sales content.
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Expert Figma skills, including components, variants, Auto Layout, and variables.
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Experience maintaining a brand system, templates, and guidelines.
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Proven experience designing conversion-focused ads.
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UX knowledge for landing page and website layouts.
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Confident use of AI design tools.
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Strong project management skills.
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An excellent eye for detail and the ability to give clear feedback.
Nice to have
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Motion design and animation skills in tools such as After Effects or Jitter.
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Short-form video editing skills in tools such as Premiere Pro, CapCut, or Descript.
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Experience designing for events, print, and experiential activations.
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Ability to read campaign data and apply it to creative decisions.
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Experience building or editing pages in Webflow, HubSpot, or WordPress.
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Experience designing for technical audiences such as IT professionals.
Benefits
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Competitive pay.
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Generous paid time off.
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Flexible working options including the XFlex programme and a “work from anywhere” allowance.
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Enhanced leave for all new parents.
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Comprehensive healthcare coverage.
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Fully funded insurance and income protection.
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Access to 24/7 virtual care and mental health support.
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Contributory retirement plans and savings support.
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Perks like subscriptions to Calm and Blinkist, fitness and lifestyle credits, and global travel assistance.
Company Description
At Exclaimer, we’re proud to offer a benefits package that reflects our commitment to supporting you professionally, personally, and wherever life takes you. We’re an equal opportunity employer and welcome applications from people of all backgrounds, experiences, and identities.