Role Description
We are seeking a highly creative and versatile Copywriter with digital marketing experience to become the voice of our brand across every consumer touchpoint. This role serves as a core engine for creative ideation and content development, producing compelling copy that drives engagement, builds brand awareness, and generates conversions across digital, social, marketing communications, and out-of-home channels. The ideal candidate is an exceptional storyteller with a strong understanding of consumer behavior, brand voice development, and multi-channel marketing strategies. You can effortlessly shift from writing high-converting paid advertising copy and viral short-form video hooks to polished sales collateral and real-time social engagement. You thrive in a fast-paced environment, work independently, and collaborate effectively with designers, video editors, marketers, and cross-functional stakeholders. This is a remote position requiring candidates to reside in the United States and be authorized to work without visa sponsorship or visa transfers. Please note that we do not work C2C.
Qualifications
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Minimum of 5+ years experience in copywriting, digital marketing communications, and/or creative advertising is required.
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Agency experience or experience in a fast-paced, high-growth in-house marketing environment preferred.
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Demonstrated experience collaborating with visual designers, video production teams, and marketing stakeholders.
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A diverse portfolio showcasing:
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High-converting paid advertising campaigns
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Short-form social media concepts (including video hooks and scripts)
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Marketing communications and sales collateral
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Multi-channel copywriting across digital, social, and traditional mediums
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Advanced copywriting and creative advertising skills across multiple channels and formats.
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Strong understanding of brand voice development and audience-specific messaging.
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Proficiency in writing for paid media, social media, digital marketing, and marketing communications.
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Experience with video scripting and storyboarding for short-form content.
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Ability to adapt tone and style seamlessly, from internet-native social content to professional, value-driven sales messaging.
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Strong communication and collaboration skills with cross-functional creative teams.
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Ability to receive constructive feedback and rapidly iterate on creative concepts.
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Excellent organizational skills with the ability to manage multiple projects and deadlines simultaneously.
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Knowledge of consumer engagement strategies across digital, social, and out-of-home marketing channels.
Requirements
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Concept, pitch, and write high-converting copy for paid social campaigns across platforms including Meta, TikTok, LinkedIn, and emerging digital channels.
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Develop compelling digital advertising copy for Responsive Display Ads, Google Ads, native advertising networks, and other performance marketing initiatives.
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Create messaging that drives engagement, lead generation, brand awareness, and customer acquisition while maintaining brand consistency.
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Script, storyboard, and ideate concepts for short-form video content across YouTube Shorts, Instagram Reels, TikTok, and other social platforms.
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Develop high-retention hooks, compelling narratives, and strong calls-to-action designed to maximize audience engagement and conversion.
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Collaborate closely with video editors and creative teams to bring concepts to life.
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Write and edit high-impact marketing and sales assets including flyers, brochures, signage, pitch decks, presentations, newsletters, landing pages, and promotional materials.
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Ensure consistent brand messaging and voice across all customer-facing communications.
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Support broader marketing initiatives through strategic content development and campaign messaging.
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Brainstorm and develop concise, attention-grabbing copy for billboards, transit advertising, experiential marketing, and physical brand activations.
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Create memorable messaging that effectively communicates value propositions in limited-space environments.
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Monitor social channels to identify opportunities for audience engagement and community management.
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Craft witty, relevant, and on-brand responses to customer interactions and trending conversations.
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Participate in real-time marketing opportunities that increase brand visibility and audience engagement.
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Partner closely with designers, video editors, growth marketers, and other stakeholders to develop integrated marketing campaigns.
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Contribute creative ideas during brainstorming sessions and campaign planning.
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Incorporate feedback efficiently while maintaining creative quality and strategic alignment.
Benefits
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Expected annual salary range of $95,000-$105,000.
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Opportunity to be part of a digital workforce.
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Professional career growth as a main priority.
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Recognition for contributions within a friendly and communicative culture.