Role Description
We are looking for an experienced and results-oriented Senior Sales Leader to lead a high-performing remote sales team and drive sustainable revenue growth across international markets. The role combines sales leadership, revenue strategy, team management, process optimisation, performance management, and customer-focused execution.
The ideal candidate will have a strong track record of managing sales teams, improving sales performance, building effective sales processes, and delivering measurable revenue outcomes. You will play a key role in developing a culture of accountability, continuous improvement, productivity, and service quality.
Key Responsibilities
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Develop and execute effective sales strategies to achieve revenue and growth targets.
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Lead, manage, mentor, and motivate remote sales team leaders and sales agents.
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Set clear sales objectives, productivity expectations, KPIs, and performance standards.
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Monitor the complete sales funnel, from lead generation and qualification through conversion and revenue.
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Analyse sales performance data, identify bottlenecks, and implement corrective actions.
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Develop and continuously improve sales workflows, processes, policies, and operating procedures.
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Drive sales productivity while maintaining high standards of customer experience and service quality.
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Recruit, onboard, train, and develop high-performing remote sales professionals.
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Establish regular performance reviews, coaching sessions, team meetings, and feedback mechanisms.
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Collaborate with senior leadership to define sales vision, address challenges, and improve business processes.
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Prepare and present regular reports covering sales performance, KPIs, revenue, challenges, opportunities, and recommended actions.
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Identify opportunities to improve conversion rates, sales efficiency, team productivity, and overall revenue performance.
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Ensure sales teams consistently follow established procedures, quality standards, and operational guidelines.
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Share successful sales practices and continuously improve team capabilities through coaching and knowledge sharing.
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Maintain strong communication and coordination across a fully remote and internationally distributed team.
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Use sales and time-management tools effectively to maintain accurate activity and productivity records.
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Build a culture focused on accountability, transparency, continuous learning, customer focus, and measurable results.
Qualifications
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5+ years of experience in sales leadership, sales management, business development, or a related commercial leadership role.
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Proven experience managing and developing high-performing sales teams, preferably in remote or distributed environments.
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Strong track record of delivering revenue growth and achieving ambitious sales targets.
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Excellent understanding of sales funnels, conversion metrics, pipeline management, and performance optimisation.
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Strong experience developing and implementing sales processes, workflows, policies, and operating procedures.
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Data-driven approach with the ability to analyse KPIs, identify performance gaps, and implement measurable improvements.
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Strong leadership and coaching skills with the ability to inspire, mentor, and develop sales managers and agents.
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Excellent planning, organisational, prioritisation, and time-management skills.
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Strong communication and presentation abilities, with the confidence to work with senior leadership and customer-facing teams.
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Strong customer focus and commitment to maintaining quality while achieving commercial objectives.
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Ability to recruit, onboard, train, and retain talented sales professionals.
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Comfortable working with remote collaboration, CRM, sales performance, time-tracking, and productivity tools.
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Strong problem-solving skills and ability to take ownership of operational challenges.
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Ability to work independently while maintaining close collaboration with senior leadership and distributed teams.
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Highly motivated, commercially minded, process-oriented, and committed to continuous improvement.
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Experience working with US or other international customers is an advantage.