Role Description
The Associate, Channel Management β Electrical Products (EP) acts as a cross functional business liaison that focuses on driving channel growth, management of product launches, and supports of strategic line reviews across the businessβs distribution channels. This role serves as a key contact between Sales, Product Management, Marketing, and Supply Chain. The position assists with daily and weekly sales reporting, commercialization execution for new product introductions (NPI), builds promotional and training strategies, and helps steer line review execution.
Key Responsibilities
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Sales Reporting and Analysis
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Assist in the preparation of daily booking and billing reports and bimonthly channel and customer reports.
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Assist in the preparation of consolidated channel and customer performance lookbacks, tracking current and upcoming promotions and conversion performance.
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Sales Communication and Alignment
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Represent business on all relevant product and channel sales calls and meetings.
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Share sales requirements with internal stakeholders and communicate product-specific actions to Product Management.
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Promote business focus areas and new product introductions to sales leaders.
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Launch Commercialization and Monitoring
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Partner with Marketing and Product Management to define and execute top-tier product launches.
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Lead cross-functional planning, execution, and post-launch support, defining distribution lists, launch kit contents, and shipping processes with third part vendors.
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Drive trade show placement and serve as the point of contact for customer-facing sales engagement and road shows.
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Playbooks and Content Development
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Assist in the development of business content quarterly, consulting Product Management for missing inputs.
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Actively participate in the Sales Playbook process alongside the Channel Marketing Team and update existing content as needed.
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Promotions and Inventory Management
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Develop and secure approval for category and on-demand promotional plans with Product Management Team.
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Share promotional plans with Supply Chain for SIOP and demand planning and review promotional effectiveness with Marketing Operations.
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Drive Excess and Obsolete (E&O) sales processes and promotions in coordination with Supply Chain and Product Directors.
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Training and Education
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Collaborate with Southwire Solutions University and satellite distributor/agent locations to ensure proper business representation.
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Assist with the planning and execution of targeted training events.
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Drive the creation and launch of internal eLearning modules.
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Line Review Strategic Leadership
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Engage with Sales to confirm and share current and upcoming line review schedules, keeping teams on track for deliverables.
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Own line review strategy via presentation development, sampling, and profitability analysis in partnership with Sales Leaders. Confirm pricing approvals with Product Management and Finance leadership.
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ED Project Pipeline Management and Conversion Tracker
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Identify share loss areas, manage target account lists, and improve funnel refresh rates while driving early NPI conversations.
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Align with End User Teams on sales blitz activities and gather end-user and distributor feedback for Product Management.
Qualifications
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Minimum Education Level: Bachelor's Degree
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Years of Experience: 4-7 Years
Preferred Education & Experience
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Minimum Education Level: Masterβs degree
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Years of Experience: 8-11 Years
Travel
Physical Requirements
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Driving: 25%
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Moving: 25%
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Standing: 25%
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Sitting: 25%
Working Conditions
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Other: Field and office work
Equipment
Competencies
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Nimble Learning
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Customer Focus
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Plans and Aligns
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Collaborates
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Balances Stakeholders
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Action Oriented
Skills
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Salesforce
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Relationship Building
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Sales Prospecting
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Negotiation
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Enthusiasm
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Customer Relationship Management
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Positivity
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Sales Presentations
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Selling Techniques
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Rapport Building
Benefits
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401k with Matching
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Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
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Paid Time Off & Paid Holidays
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Long & Short-Term Disability
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Supplemental Insurance Plans
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Employee Assistance Program
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Employee Referral Program
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Tuition Reimbursement Programs
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Advancement & Professional Growth opportunities
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Parental Leave
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& More