[Hiring] Social Commerce Strategist @Power Digital

Role Description

The Social Commerce Strategist plays a pivotal role in driving revenue and optimizing affiliate and social commerce strategies through data-driven, AI-enhanced processes. This position manages affiliate and social ambassador partnerships across platforms like TikTok, Meta, and Amazon affiliate, ensuring alignment with brand objectives and maximizing partnership profitability. Daily responsibilities include:

• Overseeing affiliate production and outreach
• Optimizing social shops
• Refining commission strategies based on GMV and engagement metrics
• Serving as a key client liaison, delivering actionable insights and recommendations
• Keeping pace with industry trends and integrating innovative tactics

Responsibilities

• TikTok Shops & Affiliate Management: Execute a TikTok Shop affiliate strategy and/or social ambassador aligned with brand objectives, focusing on maximizing partnerships and revenue, including daily affiliate outreach through the TikTok Shop Affiliate center.
• Affiliate Outreach and Onboarding: Management of affiliate messaging system and discord communities to encourage ongoing partnerships that are mutually beneficial.
• Commerce Optimization: Manage social commerce initiatives across platforms like TikTok and Meta, including the setup and continuous optimization of social shops to enhance conversions and drive revenue for clients.
• Data-driven Reporting and Analytics: Track and report key metrics, including GMV, response rate, and program growth; provide affiliate commission strategies and analyze overall profitability. Develop forecasts and goals for clients based on historical data.
• Client Communication: Maintain clear and effective communication with clients, providing regular updates on campaign performance, insights, and recommendations for optimization to ensure client satisfaction and retention.
• Continuous Learning and Innovation: Stay abreast of industry trends and platform updates, actively seeking out new opportunities and innovative strategies to enhance the performance of influencer campaigns and social commerce initiatives.
• Employ AI technologies to enhance and optimize business processes.
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department.

Qualifications

• 2+ years of experience in social media (agency experience preferred).
• Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape.
• Proficiency in TikTok Shop Seller Center.
• Understanding of the social ambassador ecosystem and proven experience in at least one sub-affiliate program; bonus points for Impact experience.
• Proven track record of successfully managing social media strategies for multiple clients spanning various industries.
• Strong analytical skills to analyze campaign data effectively and derive actionable insights.
• Previous experience managing social commerce initiatives, including setting up and optimizing social shops on platforms like TikTok and Meta.
• Demonstrated proficiency in managing influencer campaigns focused on driving specific performance metrics.
• Highly self-motivated and capable of working independently.

Requirements

• REP Goal of $26,000.
• Hitting within 15% of target forecast OR having key recommendations in place to hit goals.
• Below 10% Client Churn Rate.
• Understands all strategies of department and can execute on 100%.
• Can navigate 100%+ difficult probing questions on performance.

Benefits

• Base salary + commission opportunities.
• Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium.
• 401(k) plan - 4% employer contribution matching.
• Unlimited Time Off available on day one.
• Fully flex work environment: full-remote, in-office, or hybrid.
• Employee Assistance Program (EAP).
• 12 observed national holidays + 2 mental health recharge days per year.
• Unlimited opportunities for growth & leadership within a rapidly growing firm.
• Ongoing employee development programs for personal and professional growth.
• Quarterly awards including prize money and recognition for outstanding performance.
• Opportunities to be involved in company DEI initiatives.