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Senior Product Marketing Manager @Pacvue

[Hiring] Senior Product Marketing Manager @Pacvue

Mar 18, 2025 - Pacvue is hiring a remote Senior Product Marketing Manager. đź’¸ Salary: unspecified. đź“ŤLocation: USA.

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Role Description

We are seeking an experienced Senior Product Marketing Manager to drive the success of Pacvue’s innovative product portfolio.

  • Be a champion of our products and develop compelling narratives that resonate with our target audience.
  • Define positioning, craft impactful messaging, and execute go-to-market strategies that fuel product adoption and revenue growth.
  • Be a strategic partner to product management, sales, marketing, and partnerships teams, ensuring cross-functional alignment and success.

Responsibilities

  • Value Proposition & Messaging: Craft compelling and differentiated value propositions that highlight product benefits and resonate with customer needs. Develop comprehensive messaging frameworks that clearly articulate product features and advantages.
  • Go-to-Market Strategy & Execution: Lead the creation and execution of comprehensive go-to-market strategies for new product launches and feature releases, encompassing messaging, communication channels, and rollout timelines.
  • Market Intelligence & Segmentation: Conduct market and competitive analyses to pinpoint key target segments and develop detailed customer personas, informing strategic product positioning.
  • Cross-Functional Collaboration: Partner closely with product management, sales, marketing, and partnerships teams to ensure alignment on product positioning, messaging, and go-to-market strategies.
  • Sales Enablement: Develop and deliver essential enablement resources, including sales decks, battle cards, and one-pagers, empowering sales teams to effectively communicate product value.

Qualifications

  • 7+ years of proven experience in product marketing or a related field, preferably within a B2B or technology environment.
  • Demonstrated success in developing and executing impactful product marketing strategies that drive product adoption and revenue growth.
  • Deep understanding of market dynamics, customer insights, and competitive landscapes.
  • Exceptional communication, presentation, and storytelling skills, with the ability to articulate complex concepts clearly and persuasively.
  • Proven ability to work effectively in a cross-functional environment, collaborating with product management, sales, marketing, and partnerships teams.
  • Strong analytical skills, with proficiency in market research, data analysis, and customer segmentation techniques.
  • Familiarity with marketing automation platforms and CRM systems.

Benefits

  • Unlimited Paid Time Off
  • Paid Holidays and Floating Holidays
  • Medical, Dental, Vision, FSA/HSA, Life Insurance and Pet Insurance
  • 401k with Employer Match
  • Take up to 2 Days of Paid Time Off to Volunteer with a 501c Organization
  • Paid Parental Leave

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Back to Remote jobs  >   Marketing
Senior Product Marketing Manager @Pacvue
Marketing
Salary đź’¸ unspecified
Remote Location
USA
Job Type unspecified
Posted Mar 18, 2025
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️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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