Role Description
The Sr. Marketing Manager, Outreach serves as the dedicated field-based marketing leader responsible for accelerating da Vinci procedure growth within an assigned region. Working in close partnership with Sales leadership and key customer stakeholders, this role develops and executes localized market development strategies that activate customers, expand referral networks, increase patient awareness, and accelerate adoption of da Vinci surgery.
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Developing & executing annual regional market development plans aligned with commercial priorities, customer activation strategies, and measurable procedure growth objectives.
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Building strong partnerships with surgeons, referring providers, physician outreach teams, hospital marketing leads, service line administrators, and sales leadership to drive coordinated execution.
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Identifying & prioritizing growth opportunities through customer insights and market data to develop strategies to activate priority accounts.
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Leading execution of proven marketing activation initiatives, including patient & referring provider education, physician locator activation, surgeon outcome profile development, customer marketing programs, and regional awareness campaigns.
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Serving as the regional executor of national marketing strategy, creating consistency, accountability, and sustained market development across the assigned region.
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Measuring business impact through customer activation milestones, referral engagement, and key performance indicators, while continuously optimizing strategies based on market insights.
Qualifications
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Bachelor's degree in Marketing, Healthcare Administration, Business, or related field required; Master's degree preferred.
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8+ years of provider outreach, physician relations, healthcare marketing, pharmaceutical sales, medical device sales, hospital business development, or related commercial healthcare experience.
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Demonstrated success building relationships with hospitals, physicians, and healthcare executives.
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Experience developing and executing regional growth strategies.
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Experience partnering cross-functionally with Sales, Marketing, and Clinical teams.
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Strong understanding of healthcare provider engagement and referral development.
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Ability to analyze market data and translate insights into actionable strategies.
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Experience supporting physician outreach, hospital marketing, or healthcare business development initiatives.
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Experience working with integrated delivery networks (IDNs) and complex health systems.
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Knowledge of digital marketing, customer activation strategies, social media, and website optimization.
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Experience planning and executing educational events and customer engagement initiatives.
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Must reside within the assigned geographic region.
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Ability to travel approximately 75% throughout the assigned region.
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Willingness to work collaboratively across Sales, Marketing, and Commercial organizations to execute regional business priorities.
Requirements
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Due to the nature of our business and the role, please note that Intuitive and/or your customer(s) may require that you show current proof of vaccination against certain diseases including COVID-19.
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Intuitive is an Equal Opportunity Employer. We provide equal employment opportunities to all qualified applicants and employees, and prohibit discrimination and harassment of any type.
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U.S. Export Controls Disclaimer: In accordance with the U.S. Export Administration Regulations, some roles at Intuitive Surgical may be subject to U.S. export controls for prospective employees who are nationals from countries currently on embargo or sanctions status.
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This position may be filled at a different job level than listed here depending on business need and/or on the selected candidate’s experience, knowledge and skills.
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Accommodation & Accessibility Notice: Intuitive is committed to providing reasonable accommodations to qualified individuals with disabilities.
Benefits
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We provide market-competitive compensation packages, inclusive of base pay, incentives, benefits, and equity.
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Compensation will be based primarily on the job level at which the role is filled and the candidate’s qualifications, consistent with applicable law.
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Shift: Day
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Max. Salary Region 2: 243900 USD
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Max. Salary Region 1: 271000 USD
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Min. Salary Region 1: 188400 USD
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Min. Salary Region 2: 169600 USD
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Ways of Working: Remote - This job will be remote and/or the job is designed to be performed outside of the office.
Company Description
It started with a simple idea: what if surgery could be less invasive and recovery less painful? Nearly 30 years later, that question still fuels everything we do at Intuitive. As a global leader in robotic-assisted surgery and minimally invasive care, our technologies—like the da Vinci surgical system and Ion—have transformed how care is delivered for millions of patients worldwide.
We’re a team of engineers, clinicians, and innovators united by one purpose: to make surgery smarter, safer, and more human. Every day, our work helps care teams perform with greater precision and patients recover faster, improving outcomes around the world.
The problems we solve demand creativity, rigor, and collaboration. The work is challenging, but deeply meaningful—because every improvement we make has the potential to change a life.
If you’re ready to contribute to something bigger than yourself and help transform the future of healthcare, you’ll find your purpose here.