[Hiring] Product Marketing Manager @Blueprint Technologies

Role Description

In this role, you will support product marketing for a digital advertising platform, with an initial focus on advertiser diagnostics, reporting, planning, measurement, and insights. You will partner closely with Product Management and cross-functional stakeholders to:

• Translate complex advertising products and capabilities into clear customer value.
• Incorporate customer and market insights into product strategy.
• Support go-to-market activities for new and evolving capabilities.
• Contribute across product positioning, messaging, customer and competitive insights, product launches, enablement, and adoption.
• Manage multiple priorities in a fast-moving product environment.

Qualifications

• 5+ years of product marketing and/or go-to-market strategy experience, including experience developing positioning, messaging, value propositions, GTM strategies, or product launch plans.
• 3+ years of digital advertising or ad tech experience, with an understanding of the digital advertising ecosystem, advertiser needs, products, and competitive landscape.
• 3+ years of customer and market insights experience, including synthesizing customer feedback, market research, competitive intelligence, or performance signals into actionable recommendations.
• Demonstrated experience with both inbound and outbound product marketing.
• Ability to translate complex technical product capabilities into clear customer-facing value propositions and messaging.
• Strong written and verbal communication skills.
• Experience creating customer-facing, internal, sales, or enablement materials.
• Ability to collaborate effectively with Product Management and cross-functional stakeholders.
• Ability to operate independently and manage multiple priorities in a fast-moving environment.

Requirements

• Product marketing, product management, strategy, or related experience within digital advertising, ad tech, marketing technology, SaaS, or platform products.
• Familiarity with advertiser workflows and concepts such as campaign performance, reporting, analytics, measurement, diagnostics, optimization, and media planning.
• Experience partnering closely with Product Management, Sales, and Marketing.
• Demonstrated ability to develop polished presentations, messaging frameworks, product narratives, and sales-enablement materials.
• Experience supporting product launches, pilots, new features, or platform capabilities.
• Experience with advertiser-facing diagnostics, reporting, planning, measurement, or insights products.
• Ability to quickly ramp on technical products and adapt to changing priorities.
• Experience with a comparable large-scale digital advertising platform is strongly preferred.

Benefits

• Medical, dental, and vision coverage.
• Flexible Spending Account (FSA).
• 401(k) retirement plan.
• Competitive paid time off.
• Parental leave.
• Professional growth and development opportunities.
• Benefits and eligibility may vary based on role, employment status, and location.