[Hiring] Media Buyer @Borders & Gates

Role Description

We are looking for an experienced Media Buyer with a proven track record of managing successful paid advertising campaigns across the GCC market. The ideal candidate is data-driven, creative, and experienced in optimizing campaigns to maximize return on investment.

• Plan, launch, manage, and optimize paid advertising campaigns across multiple platforms.
• Create and manage campaigns on Meta Ads (Facebook & Instagram), Google Ads, LinkedIn Ads, TikTok Ads, and Snapchat Ads.
• Develop media buying strategies tailored to GCC audiences and market trends.
• Conduct audience research, competitor analysis, and campaign planning.
• Monitor campaign performance and continuously optimize for ROAS, CPA, CPL, CTR, and conversion rates.
• Manage advertising budgets efficiently while maximizing campaign performance.
• Perform A/B testing on creatives, audiences, landing pages, and campaign structures.
• Collaborate with designers, content creators, and marketing teams to produce high-performing creatives.
• Implement tracking using Google Tag Manager, Meta Pixel, Google Analytics 4, and conversion APIs where applicable.
• Prepare weekly and monthly performance reports with actionable insights and recommendations.
• Stay up to date with advertising platform updates, industry trends, and best practices.

Qualifications

• Minimum 3 years of hands-on experience in Media Buying or Performance Marketing.
• Proven experience managing campaigns targeting GCC countries (Saudi Arabia, UAE, Qatar, Kuwait, Bahrain, and Oman).
• Strong experience with Meta Ads Manager and Google Ads.
• Experience with LinkedIn Ads, TikTok Ads, and Snapchat Ads is highly preferred.
• Strong understanding of conversion tracking, attribution models, and analytics.
• Experience with Google Analytics 4 (GA4) and Google Tag Manager (GTM).
• Ability to analyze campaign data and make data-driven optimization decisions.
• Excellent understanding of customer acquisition funnels and lead generation strategies.
• Experience managing medium to large advertising budgets.
• Strong analytical, communication, and organizational skills.
• Ability to work independently in a fully remote environment.

Requirements

• Good English communication skills are mandatory.
• Ability to communicate confidently with international clients in both written and spoken English.

Benefits

• Fully remote work environment.
• Opportunity to work with clients across the GCC and international markets.
• Continuous learning and professional development.
• Access to exciting and diverse projects across multiple industries.
• Collaborative and supportive team culture.
• Career growth opportunities within a rapidly growing consulting and technology company.

Nice to Have

• Google Ads Certifications.
• Meta Certified Digital Marketing Associate or Media Buying Professional certification.
• Experience with CRM platforms such as Zoho CRM or HubSpot.
• Experience with Looker Studio dashboards and reporting.
• Knowledge of SEO and landing page optimization.
• Basic understanding of marketing automation and email marketing platforms.

Join Borders & Gates

If you're passionate about performance marketing and have a proven record of delivering results in the GCC market, we'd love to hear from you. Apply now and become part of Borders & Gates — The One-Stop Shop for Business.