[Hiring] Marketing Manager @Warner Music Group

Role Description

As Marketing Manager at Atlantic Outpost, you will be instrumental in crafting and implementing innovative marketing campaigns for our artists. This role involves working hand-in-hand with talent, their management, and various internal teams to elevate our artists' profiles and ensure their music resonates with a global audience.

• Plan, develop and execute comprehensive marketing campaigns for each project.
• Manage budgets across departments and in partnership with the VP, Marketing and Marketing Operations team.
• Develop and execute strategies that drive audience growth, engagement, and long-term development.
• Act as the day-to-day contact between artists, artist managers, internal label departments (A&R, digital, publicity) and external agencies.
• Schedule and lead weekly artist marketing meetings.
• Coordinate the production of marketing assets, working closely with the Creative Department and/or other creatives to develop cohesive and identifiable brand strategies for each artist.
• Track streaming metrics, social engagement and ad performance to generate regular reports and optimize campaigns alongside the Digital Department.
• Travel as necessary.
• Troubleshoot issues and act as a problem solver.
• Maintain relationships with artists' management, the Nashville community, and more.
• Stay up to date on all marketing and social trends.

Qualifications

• Experience in developing, creating, and implementing strategic marketing plans.
• Effective written and verbal communication skills.
• Experience in executing an idea from conception to execution.
• Analytical skills, with the ability to make informed decisions in a timely manner.
• Experience demonstrating excellent planning, negotiation, and problem-solving skills in a fast-paced business environment.
• Ability to multi-task and comfortable wearing many hats.
• Strong organizational skills and adaptability.
• Being a team player.
• Experience working cross-functionally.
• Experience in Country music.

Requirements

• Bachelor’s degree in marketing, communications, or business from an accredited 4-year university.
• An already established network of industry contacts, especially in Nashville.
• Basic knowledge of FTP/HTML services and web-based programs.
• Strong understanding of social platforms and trends.
• Experience with Photoshop or other editing software.

Benefits

• Salary ranges are included for job postings where required by law. The actual base pay is dependent upon many factors, such as work experience and business needs.
• The pay range is subject to change at any time dependent on a variety of internal and external factors.

Company Description

Warner Music Group is home to 10K Projects, Asylum, Atlantic Music Group, East West, FFRR, Fueled by Ramen, Nonesuch, Parlophone, Rhino, Roadrunner, Sire, Warner Records, Warner Classics, and several other of the world’s premier recording labels. Our renowned publishing company, Warner Chappell Music, represents genre-spanning songwriters and producers through a catalog of more than one million copyrights worldwide. Warner Music Group is also home to ADA, which supports the independent community, as well as artist services division WMX. In addition, WMG counts film and television storytelling powerhouse Warner Music Entertainment among its many brands.

Together, we are Warner Music Group: Independent Minds. Major Sound.