Role Description
This role is based at one of our corporate offices in McLean, VA or Dallas, TX, or Remote (California or Atlanta preferred). You will be a Manager on Hilton's Americas Marketing team - reporting into our Director, Hotel Level Marketing Agency Solutions. You will be part of the broader Commercial Services organization collaborating with revenue management, sales, and analytics - the core of Hilton's commercial engine, to deliver profitable growth.
Join our newly launched in-house marketing agency, where creativity meets performance. You will help shape our transformation by leading multi-channel marketing campaigns with the goal of driving commercial performance. This strategic role blends creativity, digital marketing expertise, data-driven execution, and hotel partnership together. You will manage a portfolio of hotels, improve paid media strategies, and ensure engagement in our Hotel Level Marketing Program.
What you'll do during a typical day:
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Strategic Partner to Hotels in High-Revenue Markets and Key Assets:
Oversee the digital media performance for a portfolio of hotels in high-revenue markets and key assets. Act as the primary marketing advisor and craft tailored paid media marketing strategies.
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Campaign Strategy and Optimization:
Provide budget and investment recommendations, translate commercial performance data into insights, and lead the strategy of multi-channel marketing campaigns, including paid search, paid social, metasearch, and more.
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Data Analysis:
Analyze commercial performance data using analysis tools and storytelling performance to hotels and Sr. Leadership.
How you'll collaborate with others:
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Meet with the hotels in your assigned portfolio and communicate campaign performance, risks, and opportunities.
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Act as the central liaison between the hotel, agency partners, and Enterprise partner teams.
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Have direct-line reports, serving in a leadership role.
Projects you'll take ownership of:
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Program Innovation & Advocacy:
Understand hotel needs and identify opportunities for program evolution and advancement.
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Testing & Growth:
Lead proactive media testing opportunities.
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Core Focus Area:
Oversee subject matter and act as the central resource and lead projects related to this subject matter expertise.
Qualifications
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Five (5) years of professional work experience.
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Expertise in Meta and Google Ads, including campaign strategy and optimization across Search, Display, and Video, with an understanding of audience targeting, bidding strategies, and performance measurement.
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Willing to travel up to 20%.
Requirements
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Bachelor's degree in marketing, advertising, or a related field.
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Experience working within Salesforce and Adobe Analytics.
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Professional certifications from Google and Meta.
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Experience analyzing data and using data analysis tools to guide strategic decisions.
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People leadership and experience mentoring others.
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A marketing or media agency background, including client-facing account management experience.
Benefits
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Incredible travel perks β Enjoy 110 nights of deeply discounted travel, with room rates as low as $40/night at our world-class hotels through our Go Hilton travel program.
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Own a piece of Hilton β Through our employee stock purchase program (ESPP), you can invest in Hilton shares at a 15% discount to help build your financial future.
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Paid parental leave β Because family matters. We offer paid leave for eligible Team Members, including partners and adoptive parents.
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Personalized caregiving support β Access dedicated caregiving concierge services to help navigate caregiving for yourself and your loved ones.
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Crisis concierge β In times of loss, our Crisis Concierge offers a single, compassionate point of contact for both practical support and emotional care.
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Mental health resources β Your wellbeing comes first. Eligible Team Members can access free counseling and support through our best-in-class Employee Assistance Program (EAP).
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Generous paid time off (PTO) β Recharge, relax, and take time for what matters most.
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Health & welfare benefits β From checkups to dental cleanings to new glasses, we offer a variety of health plans that keep you and your family covered.
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Financial security for your future β Our retirement plans make it easier to save for what's next.