[Hiring] Marketing Manager @Henry Schein

Role Description

This role is responsible for the day-to-day execution of LPS marketing programs and is a close collaborator in shaping the strategy and measurement framework it operates within, working closely with leadership and external partners. This role focuses on demand generation, campaign execution, brand consistency, and performance tracking to support sales growth.

Qualifications

• Proven experience in performance marketing across traditional and digital channels.
• Strong background in B2B marketing, traditional advertising, and digital lead-generation strategies.
• Proficiency in marketing automation, CRM, and social media platforms, including hands-on HubSpot experience.
• Working knowledge of a CMS platform (WordPress or similar) for routine content updates.
• Strategic experience in market analysis, brand development, and marketing strategy.
• Creative mindset and strong research skills.

Requirements

• Collaborate with the Sr. Manager to develop and implement marketing campaigns and the annual plan.
• Manage day-to-day marketing operations, including campaign timelines, workflows, and coordination across internal teams and external partners.
• Track marketing spend against budget and assist in preparation of performance and ROI reporting for leadership review.
• Assist in maintaining marketing dashboards and performance reporting to share insights with leadership.
• Collaborate with agency and media partners on paid media campaigns across digital platforms.
• Own execution of email and lead-nurture campaigns in HubSpot.
• Manage webinar programs end to end, including scheduling, promotion, and follow-up workflows.
• Coordinate direct mail campaigns, including list sourcing, production vendor management, and performance tracking.
• Monitor and analyze marketing performance metrics across channels to optimize campaigns.
• Maintain consistent brand voice, messaging, and visual standards across all marketing channels.
• Create, edit, and coordinate marketing content, including digital ads, email campaigns, website content, and sales collateral.
• Support thought leadership efforts such as blog posts, articles, and podcast-related content.
• Partner with the sales and advisor team to develop and update materials that support the sales process.
• Manage routine website updates, content changes, and basic UX improvements.
• Monitor website performance, analytics, and conversion tracking.
• Use HubSpot and complementary marketing automation and CRM tools for email campaigns and reporting.
• Coordinate trade show and industry event participation.
• Coordinate client outreach programs and industry engagement opportunities.
• Collaborate cross-functionally to maximize event ROI and generate new business opportunities.

Benefits

• Medical, Dental and Vision Coverage
• 401K Plan with Company Match
• PTO or sick leave if applicable
• Paid Parental Leave
• Income Protection
• Work Life Assistance Program
• Flexible Spending Accounts
• Educational Benefits
• Worldwide Scholarship Program
• Volunteer Opportunities