[Hiring] Marketing Manager @Applabsystems

Role Description

• Lead and govern multi-channel marketing operations across Email, SMS, Direct Mail, Outbound Calling, and emerging channels.
• Define and implement channel standards, best practices, compliance frameworks, and performance KPIs.
• Manage consent, opt-out, DNC, TCPA, and related regulatory requirements.
• Partner with marketing, technology, analytics, compliance, and product teams to drive strategic initiatives.
• Support vendor integrations, API-based channel enhancements, and marketing technology optimization.
• Establish campaign and journey taxonomies to improve attribution and performance measurement.

Qualifications

• Strong experience in Marketing Operations and Campaign Management.
• Expertise in multi-channel marketing and customer journey orchestration.
• Knowledge of TCPA, DNC, CAN-SPAM, consent management, and marketing compliance.
• Experience with marketing analytics, attribution, reporting, and KPI development.
• Exposure to CRM and Marketing Automation platforms.
• Excellent stakeholder management, communication, and problem-solving skills.

Company Description