[Hiring] Marketing & Content Strategist @VirtueStaff

Role Description

VirtueStaff is seeking an autonomous Marketing & Content Strategist to develop, execute, and fully own end-to-end marketing initiatives. This role moves beyond simple content posting, requiring strategic ownership of search engine optimization, paid advertising campaigns, audience research, and multi-channel content operations. Working independently, the strategist will edit and publish video assets, manage newsletters, run paid ad campaigns across Google and Meta, and measure campaign return through structured KPIs.

• Develop, implement, and direct comprehensive SEO and multi-channel marketing plans.
• Establish, track, and report performance KPIs across organic, paid, and content campaigns.
• Edit and optimize video content for YouTube using Descript.
• Manage end-to-end publishing workflows for company blogs, LinkedIn posts, and email newsletters via Constant Contact (or equivalent platforms).
• Conduct in-depth market research, keyword analysis, and competitor assessments to guide positioning.
• Launch, monitor, and optimize paid ad campaigns across Google Ads and Meta Ads platforms.
• Maintain a continuous flow of organized marketing assets and content deliverables across social channels.

Qualifications

• Proven experience developing and executing SEO strategies, marketing plans, and performance KPIs.
• Demonstrated proficiency running paid campaigns in Google Ads and Meta Ads Manager.
• Hands-on video editing experience using Descript for YouTube and social media distribution.
• Experience managing email marketing platforms (Constant Contact or equivalent) and publishing across LinkedIn, Facebook, Instagram, and YouTube.
• Background in B2B marketing (legal industry experience is advantageous but not mandatory).
• Ability to take complete operational ownership and execute strategy without continuous managerial direction.

Benefits

• Work From Home
• Performance Bonus