[Hiring] Marketing Application Systems Analyst @Sentara Health

Role Description

Acts as a critical member of the associated team responsible for the optimization of Customer Relationship Management (CRM) applications, digital communication campaigns, and electronic marketing programs. This position will specifically support the digital setup, execution, and analysis of CRM marketing and sales programs. The position will be responsible for:

• Data collection, organization, segmentation, analysis, scoring, and modeling
• Creating and managing databases, performance reports, and customer analytics

Qualifications

• Bachelor's Degree (Required)
• Digital Analyst Certification (Preferred)
• Google Data Analytics Professional Certificate (Preferred)
• Microsoft Certified Power BI (Preferred)
• Adobe Customer Journey Analytics (CJA) (Preferred)

Requirements

• Minimum of 2 years of experience working in digital marketing and analytics (Required)
• Experience using SQL (Required)
• Experience working in the healthcare industry (Required)
• Experience using Salesforce (Required)

Benefits

• Market-competitive compensation packages, including base pay, incentives, and benefits
• Base pay range for full-time employment: $76,273.60 - $118,872.00 annually
• Comprehensive benefits package, including:
• Medical, Dental, Vision plans
• Adoption, Fertility and Surrogacy Reimbursement up to $10,000
• Paid Time Off and Sick Leave
• Paid Parental & Family Caregiver Leave
• Emergency Backup Care
• Long-Term, Short-Term Disability, and Critical Illness plans
• Life Insurance
• 401k/403B with Employer Match
• Tuition Assistance – $5,250/year and discounted educational opportunities through Guild Education
• Student Debt Pay Down – $10,000
• Pet Insurance
• Legal Resources Plan
• Opportunity to earn an annual discretionary bonus if established system and employee eligibility criteria are met