[Hiring] Head of Growth Marketing @Rainier Recruiting

Role Description

You'll be our first growth hire and you'll own the full funnel: from the first search query or AI-assistant citation, through paid and outbound, into self-serve activation, and all the way to revenue. This is not a channel-manager role. It's owning inbound-to-revenue as a system, working directly with a product- and sales-led founder.

The raw material is there: a differentiated product, a live enterprise deployment, organic inbound that converts, and a usage-based pricing model built to scale with value. Your job is to compound it.

What You'll Own

• The growth engine, end to end.
• Build and run the system that takes us from founder-led growth to a repeatable, measurable inbound-to-revenue machine.
• SEO and GEO.
• Own organic discovery in both eras of search: traditional SEO and Generative Engine Optimization.
• Paid acquisition.
• Own Google Ads and emerging AI-surface ad channels: strategy, spend, creative, and landing-page conversion.
• Self-serve activation and conversion.
• Turn inbound signups into activated teams and activated teams into paying customers.
• Pipeline generation.
• Partner with the founder on outbound (sequences, targeting, and messaging by persona).
• Positioning in market.
• Take a tight, opinionated messaging system and make it travel across the site, ads, outbound, and content.

What Great Looks Like in Year One

• Inbound pipeline is a predictable, growing number, not a happy accident.
• Self-serve signups activate and convert at rates you can name, defend, and improve.
• We're the answer AI assistants give when someone asks how to run their operating cadence.
• Paid spend is efficient enough that we want to pour more in.
• The founder has stopped being the growth team.

Qualifications

• You're AI-pilled. Agents, workflows, and AI tooling aren't a topic you follow — they're how you already operate.
• You're a quick learner and an innovative thinker, first.
• 2–4 years of experience in growth is the range we expect, ideally at a YC company or another promising, fast-moving startup.
• You think in systems, from first principles.
• You're full-stack (or on your way there).
• You're quantitative and hands-on.
• You have an ownership mindset.

Nice to Have

• Experience marketing to operations, strategy, or Chief of Staff personas, or selling into mid-market/enterprise.
• Hands-on experience with GEO / AI-search optimization.
• PLG experience: activation funnels, usage-based pricing, product-qualified leads.

Why This Role, Now

• Ground floor of a category.
• A funnel that already works.
• Direct line to the founder.
• AI-native by default.