[Hiring] Growth Marketing Manager @Trafilea

Role Description

We’re seeking a data‑driven Growth Marketing Manager to own acquisition strategies and execution for our fast-growing brands. You’ll lead performance across media channels, funnel optimization, and creative messaging to achieve defined revenue, acquisition, and profit targets.

• Define and execute media strategies with budgets above $1M/month to hit acquisition and revenue goals.
• Optimize the entire funnel—from ad creative to checkout and upsell—to maximize customer value and profitability.
• Drive creative strategy by product, audience, and channel, ensuring brand consistency.
• Prioritize improvements weekly/bi‑weekly using a 20/80 framework.
• Lead upsell/downsell testing via proprietary one‑click funnel software.
• Monitor and optimize each step in the customer journey from platform messaging through thank‑you page.

Qualifications

• +5 years developing and executing growth marketing strategies—particularly in e‑commerce or consumer products.
• Experience managing six‑figure monthly ad spend across Meta Ads.
• Skilled at interpreting consumer data to drive creative and media decisions.
• Strong collaboration and communication with creative, engineering, and marketing teams.
• Organized, detail‑oriented, and comfortable owning complex funnels from paid media setup to upsell flows and thank‑you pages.

Benefits

• 100% Remote
• USD competitive salary
• Paid time off
• Be part of a dynamic, diverse, and talented global team.