[Hiring] Growth Marketing Coordinator @Medlife

Role Description

We're looking for a growth marketer who knows how to start new relationships and how to deepen existing ones. You have run cold email and outbound campaigns at real scale, and you have built lifecycle journeys that turned first-time customers into repeat ones. You value proof over activity: you can speak to the numbers behind your work, including volumes, reply rates, retention, and what you changed after a test. As we continue growing, we'd love for you to be part of the MEDLIFE Movement.

You will build and own MEDLIFE's email- and CRM-driven growth engine across the full participant journey:

• Identify and reach high-potential U.S. college students through outbound and cold email.
• Generate qualified conversations that grow MEDLIFE's Student Leadership Teams and chapter network.
• Own the journey after the first conversion, building nurture, repurchase, and reactivation journeys in HubSpot.
• End-to-end ownership of outbound and lifecycle outcomes.
• Report to the Head of Marketing and work closely with various teams.

What will your day-to-day look like at MEDLIFE?

• Identify universities, student organizations, and individual students most likely to become MEDLIFE leaders, and build targeted prospect lists and ICPs.
• Source, verify, and maintain clean prospect data in HubSpot, using enrichment tools and AI.
• Manage sending infrastructure and deliverability (SPF, DKIM, DMARC, warm-up, sending volume).
• Write and test cold email sequences for different student personas, in line with CAN-SPAM and other applicable compliance practices.
• Map the full participant journey, from first contact through participation, chapter leadership, graduation, and alumni advocacy.
• Build segmented nurture, repurchase, and reactivation journeys in HubSpot based on behavior, lifecycle stage, program history, and inactivity.
• Run multichannel campaigns (email, SMS/WhatsApp, myMEDLIFE, social retargeting).
• Partner with Expansion, Sales, and Customer Success on clear handoffs between automated outreach and human follow-up.
• Track conversion, deliverability, reactivation, LTV, and revenue influenced.

Qualifications

• Minimum 4 years of combined growth marketing experience.
• At least 2 years in lifecycle, retention, or CRM marketing.
• At least 2 years running cold email or outbound campaigns.
• Bachelor's degree in Marketing, Business Administration, Communications, Data/Growth Analytics, or a related field.
• Proven ownership of retention, repurchase, reactivation, or LTV outcomes.
• Hands-on deliverability experience: SPF, DKIM, DMARC, warm-up, domain reputation, and bounce management.
• Hands-on HubSpot experience (strongly preferred).
• Strong segmentation, experimentation, cohort analysis, and funnel-measurement skills.
• Persuasive, natural copywriting for North American audiences.
• Advanced / professional working proficiency in English.

Requirements

• Experience recruiting or marketing to students, universities, Gen Z audiences, education, travel, or nonprofit programs (nice to have).
• Experience building cross-stage journeys or referral/advocacy programs (nice to have).
• Experience with WhatsApp/SMS, multichannel CRM, and working across North America and LATAM teams (nice to have).

Benefits

• Full-time, 100% remote position for candidates based in Latin America.
• Monday to Friday, 8:00 a.m. to 5:00 p.m. (GMT-5).
• Competitive salary commensurate with the role.
• Competitive benefits package and your birthday off.
• End-to-end ownership of outbound and lifecycle growth.
• Growth path to a Lead role as the team expands.
• Mission-driven work that directly supports MEDLIFE's ability to serve more students and communities.