[Hiring] Growth Engagement Manager @Thatch
Mar 21, 2025 - Thatch is hiring a remote Growth Engagement Manager. đź’¸ Salary: unspecified. đź“ŤLocation: USA.
Role Description
We’re seeking a Growth Engagement Manager who can blend technical proficiency in the latest go-to-market tech stack with a data-driven approach to designing and running multi-channel engagement programs.
- Own the end-to-end activation and lifecycle strategies across different verticals, segments, and product offerings (Brokers, Employers, Members).
- Architect and optimize a scalable lifecycle marketing system—including marketing automation, CRM tools, and data pipelines (e.g., ActiveCampaign, Salesforce, Segment).
- Develop the reporting and measurement data systems to gather insights and learnings to improve our engagement marketing program.
- Develop, iterate, and maintain high-personalized prospects, customer and member-facing comms.
- Design, test, and optimize A/B experiments to drive prospects (employer and broker) activation and member enrollments.
- Collaborate with cross-functional teams to build scalable and robust engagement marketing systems across all our lifecycle marketing stack.
- Stay up-to-date with AI trends and emerging technologies to continuously improve our engagement marketing strategy.
Qualifications
- 5+ years of lifecycle marketing experience, with 2+ years of experience in B2B and/or B2B2C roles engaging business audiences, with a preference towards the SMB and Mid-Market segments.
- Expertise in end-to-end omni-channel campaign development, execution, and measurement for learnings and impact.
- Deep experience in reviewing and reporting on data, identifying actionable insights, and applying that into strategy.
- Experience with marketing automation systems like ActiveCampaign, SFDC, CDP tooling like Segment and project management tools like Linear.
- Strong communication skills and confidence in presenting results to an executive team.
- Have a low ego, deep curiosity, an appetite to build, and employ good judgment in making hard trade-offs with limited resources.
Requirements
- Previous experience at a fast-growing startup.
- Experience leveraging AI for engagement marketing strategies, enhancement and personalization.
- Knowledge of any of the following services: Web and product analytics (GA4, Mixpanel, Metabase), CRM (ActiveCampaign, SFDC, Sendgrid).
What to expect
We interview rigorously based on integrity, talent, and drive; the trust we display in our teammates from day 1 is a reflection of the confidence we have in this process. We aim to evaluate the things you’ll be doing every day as best we can, and we move quickly. We will conduct the following interviews:
- 30 minute Zoom meeting to talk about Thatch, your background, and answer any questions about the role.
- 30-45 minute Zoom meeting to hear more about your experience and how you'd approach working in the role.
- Four 30 minute zooms with additional Thatch teammates to assess your skill sets.
- 30 minute Zoom meeting with our founders to discuss your approach to culture and our operating principles.
- Final 30 minute call to answer any outstanding questions.
Similar Remote Jobs
More jobs at Thatch
More Marketing jobs
-
Marketing unspecified ColombiaMar 23, 2025
-
Marketing $80,061.00-$132,099.00 USAMar 23, 2025
More jobs in USA
-
Customer Service $40,000 - $62,000 USA, Australia, MexicoMar 23, 2025 -
Sales / Business competitive base salary + commission USAMar 23, 2025 -
Sales / Business $80,000 to $90,000 USAMar 23, 2025
Kickstart Your Job Search
Unlock 53,058 additional remote jobs, advanced search & email notifications
Too many emails? Declutter your inbox with Meco
Your home for reading newsletters
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
unspecified
|
Remote
Location
USA
|
|
Job Type
unspecified
|
Posted
Mar 21, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
