[Hiring] Founding Performance Marketing Lead @Neuroscale AI

Role Description

We are hiring a Founding Performance Marketing Lead to own performance and growth marketing from the ground up. This is a hands-on individual contributor role for someone who wants to build the machine - not inherit one.

You will own the path from first impression to click to conversion to qualified pipeline to closed ARR. That includes:

• Paid acquisition
• Creative testing
• Landing pages
• Attribution
• Funnel instrumentation
• Conversion-rate optimization
• Audience discovery
• Early product-led growth experiments

You will work directly with Neuroscale's founders and partner closely with Product, Design, Sales, and Revenue Operations. You will have the autonomy to test quickly, scale what works, stop what does not, and turn learning into repeatable playbooks.

What You'll Own

• Build and scale the paid acquisition engine: Launch, manage, and optimize acquisition across LinkedIn, Meta, Google, retargeting, and emerging channels.
• Turn creative into a growth system: Build a high-velocity testing engine across various creative formats.
• Own the conversion funnel: Build and continuously improve the journey from ad to landing page to demo or trial to activation.
• Make measurement and attribution decision-grade: Own campaign tracking, UTMs, pixels, events, conversion APIs, CRM campaign logic, attribution models, dashboards, and funnel reporting.
• Run a disciplined experimentation program: Design and execute continuous A/B and multivariate tests.
• Discover and codify our best audiences: Identify the ICP signals, personas, use cases, pain points, messages, offers, and targeting strategies.
• Help shape product-led growth: Partner with Product and Revenue on activation, self-serve conversion, and other early PLG loops.
• Automate for leverage: Use AI, no-code/low-code tools, enrichment, workflow automation, and light scripting.

Qualifications

• 4-8+ years of hands-on performance marketing, growth marketing, or demand generation experience, ideally in B2B SaaS, AI, HR Tech, or recruiting technology.
• A track record of managing and scaling approximately $50K-$250K+ per month in paid media.
• Deep hands-on experience inside ad platforms.
• Demonstrated ability to connect channel spend to downstream funnel performance.
• Strong command of funnel economics.
• Experience building and improving landing pages, forms, demo flows, or trial experiences.
• Strong creative instincts and copy judgment.
• Experience testing various creative formats.
• Comfort with analytics, dashboards, CRM data, and experimentation.
• Ability to move quickly from hypothesis to launch to data to insight.
• Strong written communication skills.
• A builder mentality: high ownership, low ego, strong judgment.

Bonus Points If You Have

• Built performance marketing from near-zero at an early-stage or high-growth B2B SaaS company.
• Scaled paid channels into a predictable source of qualified pipeline.
• Experience in HR Tech, recruiting technology, AI, or enterprise SaaS.
• Built a UGC, creator, or founder-led creative program.
• Hands-on experience with platforms such as HubSpot, Salesforce, GA4, and others.
• Built lightweight automations, scripts, dashboards, or AI-assisted workflows.
• Worked with Product teams on PLG or activation experiments.
• Used AI tools systematically to accelerate various processes.

Benefits

• Founding-level ownership.
• Direct access to the founders.
• AI-native environment.
• High autonomy with clear accountability.
• A path to broader growth leadership.

Company Description

Neuroscale AI is building an AI Recruiting Operating System - one unified platform for the talent organization, from first touch through evaluation and hire. Our flagship platform, Arbi, helps companies discover, engage, screen, and evaluate talent at scale using AI-native intelligence, automation, and data.