[Hiring] Director, Solution and Product Marketing @Camunda

Role Description

As Camunda grows past the $100M ARR mark, we are building the marketing infrastructure to define and lead the Business Process Orchestration and Automation (BOAT) category. Our ability to tell a clear, compelling, and consistent story — across products, solutions, and personas — is critical to that mission.

This Director sits at the intersection of product and solution marketing: one part platform storyteller, one part GTM architect. Reporting to the VP of Solution and Product Marketing, you will own the narrative for key areas of the business, lead cross-functional execution, and mentor a portion of the team. This is not a pure IC role, and it is not a pure people manager role. It is both — and the balance will shift as the business scales. We are looking for a strong player/coach mentality with the experience to coach through that daily participation.

What You'll Be Doing

• Own the Narrative
  • Serve as an outcomes-first minded storyteller for your product and/or solution areas.
  • Translate complex platform capabilities into clear, differentiated value propositions that land with C-suite buyers, LOB leaders, and technical practitioners alike.
• Lead the Solution or Product Marketing function
  • Own positioning, messaging, use cases, competitive intelligence for defined areas.
• Drive Go-to-Market
  • Lead GTM strategy and execution launches in your area.
  • Coordinate across sales, marketing, and product to ensure the message lands in the market — and sticks.
• Arm the Field
  • Feed the enablement engine so our sales, system engineering, partner and customer success counterparts win: pitch decks, battle cards, demos, technical papers, solution briefs.
  • Content that works in the room, not just on a slide.
• Influence the Market
  • Support analyst relations strategy with Gartner and Forrester along with other social influencers.
  • Ensure the firms that shape enterprise buying decisions understand what Camunda is, where we lead, and where we are headed.
• Develop the Team
  • Manage and mentor your team.
  • Set the standard for output quality, coach toward it, and build a culture where high standards and deep collaboration are the baseline — not the aspiration.

Qualifications

• 10+ years in B2B enterprise software marketing, with at least 5 years in a senior individual contributor or people manager role spanning product marketing, solution marketing, or both.
• Global experience evidenced by knowledge of how culture, communication and buying behaviors vary by region, enabling local Field & Partner teams with the right approach for them.
• A demonstrated track record of creating and marketing solutions that solve complex business problems — not just positioning product features.
• Strong storytelling instincts and the ability to simplify highly technical concepts without losing precision or credibility.
• Experience in a technical domain: automation, AI/ML, developer tools, integration (iPaaS), middleware, or adjacent spaces.
• Proven ability to lead GTM execution and orchestrate successful launches in a fast-paced, remote-first environment.
• Exceptional cross-functional skills — history of partnering as an equal with Product, Engineering, and Sales without relying on authority.
• Executive presence and communication skills. Comfortable engaging with C-level customers, analysts, and internal leadership. A compelling event speaker.
• Experience managing or mentoring marketers — either directly or through project-based leadership.
• Ability and willingness to use Camunda's product. Comfort building with and alongside AI tools is expected at this level.
• Understanding of the GSI, RSI, cloud hyperscaler and ISV ecosystems, and the development of joint value propositions.

Nice to Haves

• Direct experience in process automation, orchestration, BPM, or the BOAT space.
• Experience marketing to both highly technical (developer) and senior business (LOB, C-suite) personas simultaneously.
• Analyst relations experience with Gartner, Forrester, or similar firms.
• Experience in a high-growth, remote-first company navigating category creation.

Benefits

• Compensation
  • We offer competitive, fair, and transparent compensation.
  • Salary ranges are location-based, with Standard and Major markets reflecting local competition.
  • The Annual Total Target Cash (base salary + 100% variable target, where applicable) spans from the minimum in a Standard market to the maximum in a Major market.
  • Final offers depend on skills, experience, and location.
• Equity
  • We also offer equity (where applicable) through our Virtual Stock Option Plan (VSOP).
• Remote & Flexible
  • Work from anywhere with the setup that suits you, home office budget, co-working space support, and flexible time off to recharge when you need it.
• In Person Connection
  • We invest in meaningful face time through our Annual Kickoff, team offsites, and Camundi Connection Budgets.
• Health & Wellbeing
  • Access locally tailored healthcare, Modern Health for global mental wellbeing, and our Live Well Lifestyle Spending Account (LSA).
• Financial Security
  • Retirement and pension plans (often with company contributions), plus life and disability insurance where relevant.
• Professional Growth
  • Up to $/€/£1,000 per year for self-driven learning: courses, certifications, books, you decide!