[Hiring] Director of Revenue Marketing @Zone & Co

Role Description

Reporting directly to the Chief Revenue Officer, the Director of Revenue Marketing will design, develop, and execute a comprehensive global marketing strategy to accelerate pipeline growth, net-new customer acquisition, retention, and revenue expansion. Operating in a fast-paced, high-growth B2B SaaS environment, this strategic leader will manage a multi-million dollar budget and oversee multifaceted global marketing operations spanning demand generation, account-based marketing (ABM), digital media, campaign management, and performance analytics.

By leveraging data-driven insights, deep customer intelligence, and modern AI-driven technologies, you will build highly scalable programs that deliver measurable business impact. You will serve as a key cross-functional partner to Sales, Customer Success, Product Marketing, and Executive Leadership, ensuring that forward-facing marketing initiatives perfectly align with business objectives, optimize funnel conversion rates, and maximize return on investment across all target geographies.

What You'll Do

• Accelerate Global Pipeline & Demand Generation: Develop and execute an integrated global pipeline strategy across multi-channel environments—including digital, email, content, paid media, and events—while owning the marketing-sourced pipeline target and defending performance metrics with rigorous data.
• Lead Account-Based Marketing (ABM): Design and launch sophisticated ABM initiatives tailored to specific audience segments, key buyer personas, strategic target accounts, and specific industry verticals to drive engagement and velocity.
• Champion Revenue & GTM Alignment: Partner closely with Sales Leadership, SalesOps, and Revenue Operations to build unified go-to-market strategies, establish robust operational SLAs, ensure seamless lead handoffs, and optimize conversion efficiency from initial lead to closed ARR.
• Optimize Marketing Operations & Technology: Oversee the marketing operations function to continuously improve lead management, scoring, automation, and routing workflows, while integrating AI, agentic workflows, and emerging technologies to boost operational efficiency.
• Scale Content & Field Enablement: Collaborate with Brand, Content, and Product Marketing teams to produce high-impact, customer-facing assets—such as case studies, webinars, reports, and white papers—that clearly articulate the company’s value proposition and support cross-sell and retention initiatives.
• Mentor and Develop Global Teams: Lead, coach, and empower a regional marketing team and external agencies across multiple geographies (including NOAM, EMEA, and APAC), fostering a culture of accountability, innovation, and continuous improvement.

Qualifications

• 10–15+ years of progressive B2B SaaS marketing experience, highlighted by at least 5+ years of building and leading high-performing teams, with proven experience managing functional leaders rather than just individual contributors.
• True organizational breadth across marketing, with a demonstrated track record of scaling campaigns, ABM, field events, paid media, and operations, rather than deep specialization in a single motion.
• Substantial experience running marketing campaigns across multiple global regions, showcasing the ability to balance a centralized global strategy with localized execution through direct teams and regional agencies.
• Hands-on experience working within a modern revenue stack, including HubSpot, Salesforce, and 6sense, alongside tools like ZoomInfo, routing software, and automated gifting platforms, coupled with strong instincts for attribution and lead scoring.
• Practical experience building, directing, or implementing AI-assisted marketing workflows and automation for orchestration, data synthesis, and rapid follow-up systems.
• A proactive, data-anchored communicator who is comfortable with board-level and executive reporting, possesses exceptional budget management skills, and can translate revenue goals into highly structured, visible tracking dashboards.
• Prior experience marketing to finance, accounting, or technical personas, ideally within a partner-led or ERP platform ecosystem such as NetSuite (preferred).

Benefits

• High-velocity, fully remote, global team environment.
• Autonomy as a standard, not just a perk.
• High-trust flexibility, allowing space to innovate and scale.
• Benefits designed to support life beyond the screen.

Employment Terms

• United States: Employment with Zone is “At-Will”, meaning either party may terminate the relationship at any time, with or without cause or notice, in accordance with applicable law.
• Non-US Jurisdictions: This position is offered as a Fixed-Term or Permanent Contract based on your country of residence. Employment is subject to a written contract which outlines specific notice periods, probationary terms, and statutory entitlements.

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