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Director of Product Marketing @OutSystems, Inc.

[Hiring] Director of Product Marketing @OutSystems, Inc.

Mar 03, 2025 - OutSystems, Inc. is hiring a remote Director of Product Marketing. đź’¸ Salary: competitive compensation and benefits. đź“ŤLocation: USA.

There are NO limits to your career: come shape the future and be part of a truly unique global culture at OutSystems! Job Title: Director of Product Marketing Location: Remote - US About OutSystems: OutSystems is the leading AI-powered low-code platform, empowering organizations to build modern, scalable applications faster and with less complexity. Leveraging cutting-edge technology, including generative AI, OutSystems transforms the software development lifecycle (SDLC), enabling businesses to innovate and thrive in the digital era. Job Summary: As the Director of Product Marketing, you will be instrumental in driving the success of our platform by owning core product marketing elements including our ICP, product positioning, messaging, competitive intelligence, sales enablement tools, and go-to-market strategies. You’ll collaborate closely with product management, sales, marketing, customer success, and other internal teams to align on product strategy and ensure successful adoption and growth. This role demands a strategic leader with deep expertise in the enterprise tech space, excellent communication skills, and a passion for solving the challenges of modern software development. Responsibilities: Strategic Leadership Define and execute the product marketing strategy to support business objectives and revenue growth. Build and manage a high-performing product marketing team, fostering a culture of collaboration and innovation. Positioning & Messaging Develop and refine product positioning and messaging that resonate with IT leaders, developers, LOB leaders and enterprise decision-makers. Ensure consistent messaging across all internal and external channels. Drive sales teams’ command of message in partnership with Sales Enablement. Go-to-Market Execution Lead go-to-market (GTM) planning and execution for new product launches and updates. Partner with sales enablement teams to create compelling materials, including presentations, datasheets, battle cards, and case studies. Partner with sales and marketing to ensure that successful routes to market and sales strategies are deployed to maximize new logo wins. Market Insights & Competitive Intelligence Conduct market research to understand customer needs, market trends, and competitive dynamics. Develop tailored competitive positioning strategies to differentiate OutSystems from key competitors. Equip sales and marketing teams with actionable insights to differentiate OutSystems in the marketplace. Cross-Functional Collaboration Collaborate with product management to align marketing strategies with the product roadmap. Partner with demand generation, analyst relations, and corporate communications to drive awareness, pipeline growth, and won business. Metrics & Reporting Track, analyze, and report on key product marketing metrics to measure the effectiveness of campaigns and initiatives. Qualifications: Bachelor’s degree in marketing, business, or a related field; MBA preferred. 8+ years of experience in product marketing in enterprise software or SaaS, preferably with experience in the software development or low-code space or marketing to IT/Development professionals. Demonstrated ability to craft compelling narratives and translate technical features into business value. Strong leadership skills with a track record of building and managing teams. Expertise in competitive positioning and differentiation in a crowded market. Experience working with sales teams to develop enablement materials and drive alignment. Exceptional communication and presentation skills. Comfortable being an evangelist for the business at industry events. Analytical mindset with a focus on data-driven decision-making. Solid understanding of a demand generation and sales cycle, and how product marketing work feeds into demand gen funnel optimizations. What We Offer: Competitive compensation and benefits. Opportunity to lead product marketing at a market-leading, innovative tech company. Collaborative and inclusive work environment. A chance to shape the future of low-code and enterprise software development. Join OutSystems and be part of a transformative journey that’s reshaping how the world builds software. Join us in disrupting the status quo of the low-code market, we give you the power to "Ask Why", you give our customers the power to innovate through software! We are one of the fastest-growing B2B software companies in the world, OutSystems is on a mission to enable every organization to innovate through software. We are looking for talented and motivated people to join us in helping companies solve some of their most strategic business challenges, from modernizing their workplace processes to transforming their employee and customer experiences. As a member of the OutSystems global team, you will help build, deliver, manage, and evolve software that is a low-code market leader and preferred by professional developers around the world. Don't see the job you are looking for? You can submit a resume for future consideration. Since our pioneering start in 2001, OutSystems has been a driving force in the low-code revolution, transforming enterprise software delivery. First established in Portugal, we are now nearing a workforce of 2000 employees and proudly hold the global number 1 position in the low-code platform landscape. With offices strategically located in the United States, United Kingdom, the Netherlands, Germany, the UAE, Japan, Hong Kong, Malaysia, Australia, Singapore, and a thriving worldwide community, we're igniting change in 87 countries and across 22 industries. Our success is grounded in a commitment to customer triumph, as reflected in over 1,533 positive public reviews showcasing the real business value OutSystems delivers. Ready to join the global leader in low-code and be part of a transformative journey? OutSystems awaits, where your talent meets unparalleled opportunity!

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Back to Remote jobs  >   Marketing
Director of Product Marketing @OutSystems, Inc.
Marketing
Salary đź’¸ competitive compensation and benefits
Remote Location
USA
Job Type full-time
Posted Mar 03, 2025
Apply for this position Unlock 52,694 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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