[Hiring] Director of Brand Marketing @Celigo

Role Description

Celigo is looking for a Director of Brand Marketing to own how our brand shows up across the website, content, and creative, building awareness and scaling inbound demand. This is a visible, cross-functional leadership role that reports to the Chief Marketing Officer.

• Own how Celigo's brand positioning and narrative come to life across the website, content, campaigns, and customer touchpoints.
• Define and track brand awareness metrics (awareness, share of voice, sentiment, brand search volume) and report progress to marketing and executive leadership.
• Own the website as the most visible expression of Celigo's value proposition for prospects, customers, partners, and stakeholders.
• Own technical SEO strategy, including site architecture, crawlability, indexation, structured data, and Core Web Vitals.
• Lead Celigo's answer to AI-driven visibility, forming a point of view and testing it in market.
• Build and execute a content strategy that drives brand awareness, thought leadership, engagement, SEO, and inbound lead generation.
• Oversee content across blog, social, video, email, landing pages, whitepapers, and webinars.
• Lead creative ideation and execution for multi-channel campaigns, product launches, brand initiatives, and customer lifecycle marketing.
• Put AI to work in how this team operates, using it to scale content and design production.
• Organize the design team to meet SLAs on day-to-day projects and flex capacity for large-scale work.
• Build, lead, and mentor a high-performing brand, content, and creative team.
• Collaborate across Marketing, Sales, Customer Success, and People, advocating for the power of brand, storytelling, and design.

Qualifications

• Exceptional written, verbal, and visual communication skills.
• Deep understanding of marketing funnels, audience segmentation, and buyer journeys.
• Knowledge of technical SEO and how AI-driven and generative search is changing content discovery.
• Experience with content and design tools (e.g., Figma, WordPress) and analytics platforms (e.g., SEMrush, GA4).
• Energized by applying AI to work and curious about its impact on brand, content, and creative.
• A bias toward shipping and measuring outcomes over volume of output.
• Strong project management skills, balancing strategic thinking with hands-on execution.

Requirements

• Bachelor's degree in business, marketing, or a related field.
• 7+ years of experience in brand marketing, content marketing, or creative leadership roles.
• Proven experience leading teams in a high-growth B2B environment.
• Track record of driving measurable brand awareness and inbound demand growth.

Benefits

• Remote-first culture, built on trust, collaboration, and transparency.
• Three weeks of vacation (starting year one).
• Wellness days and holidays to recharge.
• Parental leave and a generous benefits package.
• Monthly tech stipend.
• Recognition and career development opportunities.