[Hiring] Digital Marketing Specialist @Hilton Grand Vacations

Role Description

Hilton Grand Vacations is looking for a Specialist, Digital Marketing to coordinate and support integrated marketing campaigns and projects across email, mobile, web, SMS and related platforms for the North America region. This role translates campaign strategy and stakeholder needs into clear, actionable requirements for cross-functional execution teams.

The ideal candidate combines project management, digital marketing knowledge, and strong attention to detail. The candidate should have experience in:

• Campaign planning
• Audience segmentation
• Customer journeys
• Email and SMS personalization
• Dynamic content
• Email HTML
• Creative development
• Testing and quality assurance

The Specialist is responsible for:

• Developing well-organized project requests
• Reviewing creative and technical deliverables
• Coordinating timelines
• Supporting quality assurance
• Maintaining campaign documentation from intake through launch and closeout

The successful candidate can apply established processes, research available resources, identify gaps or risks, and recommend practical solutions with an appropriate level of independence.

Position has the option to work from the Corporate office in Orlando or from home in states in which Hilton Grand Vacations can legally employ.

Qualifications

• 1-3 years of relevant experience in digital marketing, campaign operations, project coordination or a related field
• Demonstrated ability to create and review detailed project requirements, manage concurrent deadlines and support quality assurance
• Working proficiency in Workfront and Figma, including project documentation, creative review and annotation
• Strong working knowledge of email HTML and the ability to review email code, structure and rendering considerations
• Experience supporting email and SMS personalization and dynamic content requirements
• Strong written communication, organization, attention to detail, analytical reasoning and problem-solving skills
• BA/BS/Bachelor's Degree or equivalent relevant experience

Requirements

• Experience supporting email, landing page, SMS or multi-channel campaign execution
• Knowledge of digital campaign workflows, audience segmentation, personalization, dynamic content, testing and quality assurance
• Experience with Salesforce Marketing Cloud, Airtable, campaign documentation and workflow improvement
• Familiarity with responsive email development, personalization scripting or template-based content configuration
• Marketing background in travel, hospitality, customer lifecycle marketing or a related field

Benefits

• Recognition Programs and Rewards
• Excellent health care options, including medical, dental, and vision
• A people-first culture
• Go Hilton: Travel Discounts Program Hilton hotel rates worldwide
• Perks at work: Employee Pricing platform
• Employee Assistance Program that supports your physical and mental well-being
• Paid Vacation Time and Paid Sick Days
• 401(k) program with company match
• Tuition reimbursement programs
• Numerous learning and advancement opportunities
• And more!