Role Description
Youβll join a fast-growing CRM function and help shape how we engage and retain users across the full lifecycle.
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Move from one-off pushes to real lifecycle marketing.
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Build automated journeys across email, push, and in-app, with additional channels on the roadmap.
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Support migration to Braze, transitioning campaigns, improving segmentation, and setting foundations for scalable automation.
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Work closely with the team to build campaigns and automated journeys that move users from signup to first purchase, and from first purchase to loyal, repeated behavior.
Qualifications
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1β2 years of experience in CRM, lifecycle marketing, email marketing or a similar hands-on role.
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Experience building automated lifecycle journeys/campaigns.
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Hands-on experience with a marketing automation platform such as Braze (preferred), Klaviyo, or CleverTap.
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Strong ownership and reliability.
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Excellent attention to detail.
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An analytical mindset.
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Clear and transparent communication.
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A proactive approach to problem-solving.
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Openness to feedback and a genuine motivation to continuously improve.
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The ability to work independently while collaborating effectively in a fully remote team.
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Excellent English skills, both written and verbal.
Requirements
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Build, test, schedule and launch CRM campaigns across email, push notifications and in-app messaging.
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Own the operational campaign process from briefing and setup through QA, launch and performance reporting.
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Support the implementation and migration of CRM campaigns, templates, customer segments and automated journeys in Braze.
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Create customer segments based on behavioural events, user attributes, engagement levels, purchase history and lifecycle stage.
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Develop automated lifecycle journeys across onboarding, activation, engagement, repeat purchase, retention, loyalty and reactivation.
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Perform detailed campaign QA, checking audiences, exclusions, journey logic, personalisation, translations, links, tracking and technical setup.
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Build and update email templates using HTML and Braze Liquid.
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Monitor CRM performance across engagement, conversion, repeat purchase, retention and unsubscribe metrics.
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Support A/B tests across audiences, messaging, timing, channels, incentives and customer journey design.
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Maintain accurate campaign calendars, documentation, naming conventions and internal processes.
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Collaborate with copy, design, product, and data teams to coordinate campaign requirements and resolve blockers.
Benefits
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Hardware you need to be most productive.
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Home office budget: $500 on equipment for home office setup (e.g., a keyboard, a screen, etc.).
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Learning and development budget: Up to $1000 annually for books, online courses, conferences, etc.
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$200 non-expiry yearly Flex credit for data, hotspot, and calls.
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Annual phone number subscription (US, UK, Canada, or Australia) inside the Roamless app.
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Full-time local contract.
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Supportive, diverse, inclusive team.
Company Description
Roamless provides a global mobile connectivity service that is up to 90% cheaper than traditional roaming. With one eSIM, users get instant, reliable data anywhere in the world without hidden fees or expiration dates. The company has grown 4-5x Year on Year and has been trusted by over 2M users.