[Hiring] Creative Strategist @OuterBox

Role Description

Creative Strategists are hands-on creators and executors who produce high-performing digital assets that support OuterBox’s Paid Media strategies. Working under the direction of the Lead Creative Strategist, this role develops compelling creative concepts, produces cross-channel assets, and supports testing and optimization efforts across Paid Social, Paid Search, and Programmatic campaigns.

You will collaborate closely with internal teams and partner directly with clients when needed to ensure creative output aligns with goals, brand guidelines, and platform best practices.

• Execute creative strategies provided by the Lead Creative Strategist and Paid Media teams.
• Produce high-quality, performance-driven assets—including static graphics, video, motion graphics, ad copy, and supporting campaign materials.
• Adapt concepts across multiple formats and platforms (Meta, TikTok, LinkedIn, Google Ads, Programmatic).
• Follow established processes, templates, brand guidelines, and quality standards.
• Create engaging and visually compelling digital content optimized for specific audience segments and funnel stages.
• Implement creative testing plans, delivering variations needed for A/B tests, refreshes, and ongoing optimization cycles.
• Manage asset revisions efficiently, incorporating feedback from internal teams and clients.
• Conduct baseline research on competitors, creative trends, platform shifts, and audience behavior to strengthen creative ideation.
• Identify emerging formats and opportunities to evolve asset execution (in alignment with lead direction).
• Work closely with Paid Media Strategists, Client Services, and the Lead Creative Strategist to prioritize creative needs and ensure timely delivery.
• Support client-facing discussions when appropriate, particularly around asset explanation, revisions, and performance-informed improvements.
• Coordinate with internal teams to ensure all creative assets meet campaign requirements and deadlines.
• Review creative performance metrics under guidance from Paid Media teams and the Lead Creative Strategist.
• Use data and insights to refine future variations, improve creative output, and inform iterative testing.
• Document learnings and contribute to team-wide creative improvements.
• Utilize established creative tools, templates, AI software, and brand kits to support production.
• Manage internal assets and files according to agency structure and naming conventions.
• Suggest improvements to asset execution (not process changes)—flagging opportunities to the Lead Creative Strategist.
• Additional duties, as assigned.

Qualifications

• 4+ years' experience preferred. Demonstration of exemplary performance may supersede experience requirement.
• Strong understanding of digital marketing channels and best practices.
• Proficiency in creative tools such as Adobe Creative Suite, Canva, or similar.
• Proficiency in utilizing AI tools such as Claude for ideation and sales pitches.
• Excellent storytelling, copywriting, and content creation skills.
• Analytical mindset with the ability to interpret data and make data-driven decisions.
• Strong project management skills and the ability to handle multiple projects simultaneously.
• Exceptional communication and presentation skills.
• Ability to work both independently and collaboratively in a fast-paced environment.
• Experience with performance marketing and understanding of key metrics such as ROI, CPC, CPA, and conversion rates.
• Familiarity with A/B testing and optimization techniques.
• Experience working with creative AI tools.

Benefits

• Empowering your journey through every stage of growth—so you can do your best work and live your best life.
• Exceptional teams deserve exceptional support. Our employee benefits package includes generous paid time off, healthcare coverage, retirement savings options, professional development opportunities, and additional perks designed to help you stay healthy, productive, and fulfilled both at work and at home.
• Health Insurance
• 401(k) & Retirement Savings
• Generous Paid Time Off
• Flexible Scheduling
• Remote-First Culture
• Professional Development
• Employee Referral Program
• And more!
• Salary Description: $65,000 - $75,000