[Hiring] Creative Strategist @DEPT®

Role Description

As Creative Strategist, you will serve as a key contributor in driving digital advertising performance through strategic creative planning, innovation, testing, and optimization. You’re just as comfortable synthesizing insights into a compelling story as you are juggling multiple project timelines. You feel passionate about analyzing complex data sets to create succinct, actionable creative insights.

• Ensure adherence to brand guidelines and ad platform guidance.
• Proactively propose and execute creative tests that help evolve best practices tailored to the brands you work with.
• Serve as a liaison between Media, Client, and Creative Production teams.
• Build strong rapport through process and documentation to ensure a constant creative feedback loop.

The ideal candidate has 2+ years experience in growth marketing with a specific focus on creative strategy and testing. The candidate should have a proven track record in delivering strategic creative recommendations, loves using data to tell a story, and has a strong understanding of testing methodologies. Direct experience managing Meta/GDN/Amazon/TikTok ad creative is strongly preferred. This individual will report directly to DEPT’s Associate Director of Creative Strategy.

You will need to be quick on your feet, able to adapt to an ever changing, fast-paced, growing environment, and handle critical tasks that enable growth for our clients.

You are a highly organized and proactive thinker who thrives at the intersection of creative strategy, performance marketing, and cross-functional collaboration. In this role, you’ll act as the connective tissue between paid media, design, and strategy—owning creative testing and insights while driving clear, actionable recommendations grounded in data. You’re fluent in performance channels, particularly paid social, and ideally have experience in eCommerce or DTC environments.

This role requires someone who can manage complex projects with grace, deliver under tight deadlines, and communicate with clarity and speed. Agency experience or similar fast-paced environments is a strong plus.

Qualifications

• 2+ years in Creative Strategy or a related digital marketing role, with hands-on experience in paid media and creative testing.
• Deep familiarity with Meta, TikTok, Google, and other performance channels (Snap, DV360, GDN, Amazon, etc.).
• Strong analytical acumen; comfort working with reporting dashboards or Excel/Sheets to identify trends.
• Clear and responsive communicator—someone who thrives on being in sync with teammates and clients.
• Ability to manage multiple priorities and projects without dropping the ball.
• Strong presentation and storytelling skills.

Requirements

• Analyze paid media results to generate actionable creative insights and new test hypotheses.
• Translate data into compelling narratives that inform next-gen creative production.
• Well-versed in Excel and Google Sheets to analyze data at scale and build compelling data visualizations.
• Build and maintain creative testing roadmaps tied to performance KPIs and goals.
• Prioritize and manage multiple concurrent projects focused on creative performance analysis, creative testing, and media delivery.
• Proactively communicate with senior leadership and stakeholders both internally and externally.
• Maintain clear documentation and feedback loops to ensure insights are carried forward, and strategy is aligned toward goals.
• Own client communication for creative strategy, including weekly updates, test recommendations, and monthly creative reviews.
• Confidently present and defend creative insights.
• Develop decks and narratives to guide client decision-making on creative direction.
• Help ensure alignment and buy-in across internal and external stakeholders.
• Serve as a subject matter expert and key point of contact for creative POVs across internal and client-facing conversations.
• Execute and report on creative strategy initiatives for a large-scale global account, with multiple workstreams in motion.
• Partner closely with internal Media teams and Client teams to develop and execute creative testing plans aligned with client goals.
• Contribute to DEPT’s thought leadership through case studies, articles, or internal presentations.
• Help shape and evolve our internal creative strategy processes.

Benefits

• Healthcare, Dental, and Vision coverage.
• 401K plan, plus matching.
• PTO.
• Paid Company Holidays.
• Parental Leave.