[Hiring] Creative Strategist @The Branding People Sdn Bhd

Role Description

We're looking for a Junior Creative Strategist who is curious about content, advertising and what makes people stop scrolling. This is a great opportunity for a fresh graduate or junior creative to develop hands-on experience across creative strategy, short-form content, scripting and Meta Ads planning — with training provided along the way.

• Brainstorm engaging content ideas, hooks, storylines and creative angles for short-form videos across TikTok, Instagram Reels and Facebook.
• Develop clear scripts, storyboards and content flows that turn ideas into engaging, easy-to-produce video concepts.
• Support Meta Ads launching by planning creative assets and angles for Meta Ads launches, working closely with the team.
• Collaborate with the wider marketing team to bring concepts to life, provide feedback and improve creative outputs.
• Leverage AI tools such as ChatGPT and Claude to support ideation, scripting and content planning. Training will be provided.
• Stay updated with social media trends, viral content and competitor creatives to identify new opportunities and creative approaches.

Qualifications

• Fresh graduates are welcome — we value potential, curiosity and willingness to learn.
• A creative mindset with a genuine interest in social media, short-form content and advertising.
• Strong communication skills in English and Mandarin.
• Able to think of different ideas, angles and approaches rather than relying on a single concept.
• A fast learner who is comfortable trying new tools, learning from feedback and adapting quickly.
• Video editing or Meta Ads experience is a strong advantage, but not required.
• Prior experience with content creation, social media, copywriting, video editing or digital marketing is a plus.

Benefits

• Freedom to Work from Anywhere: Remote flexibility that empowers deep work and creative flow.
• Upskilling That Actually Changes You: Workshops, coaching, and exposure to brands across SEA with real learning and real growth.
• Lucrative Pay That Reflects Value: Competitive salary packages designed to reward excellence, not just attendance.
• Health & Wellness Support: Benefits that keep your mind sharp and your energy sustainable.
• People Who Want You to Win: A driven team that collaborates, questions, builds — and celebrates progress.
• Plus More — Because We're Still Growing: We refine, improve, and innovate constantly. You grow as we grow.