Role Description
As a Glovo KZ Brands Ads Manager, you will be leading an integral part of the Glovo Brands Ads Team, which is a division focused on providing a range of advertising products to help brands increase awareness, consideration, conversion, and loyalty.
Your main objectives will be:
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Driving incremental profit for Glovo KZ through the development and sale of our advertising products.
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Leading ad campaigns that effectively boost sales for brands, increasing their visibility and awareness in the app.
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Working closely with the Commercial and Q-commerce Teams to execute top-class campaigns with the highest quality.
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Leading a team.
To achieve these goals, you will need to be highly hands-on, data-driven, possess excellent presentation skills, have a deep understanding of advertising products, coordinate effectively across departments, and manage external/internal stakeholders. Your role will also involve fostering strong business relationships and ensuring that Glovo becomes the preferred advertising partner for brands.
We are seeking passionate and creative marketers with a strong sales spirit or sales rock stars with a curiosity for marketing to join Glovo's Brands Ads team in Kazakhstan!
THE JOURNEY:
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Build up and grow partnerships with key strategic partners within banking, financial institutions, telcos, FMCG, and retail industries.
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Build and scale the Brand Ads business:
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Develop a long-term commercial and operational plan to make Glovoβs Brand Ads a sustainable and profitable business vertical.
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Define the go-to-market strategy, pricing model, and commercial narrative to position Glovo as a key player in Retail Media.
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Develop strategic agency partnerships:
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Lead the relationship with top-tier media agencies and holding groups, shaping multi-year joint business plans.
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Build frameworks for agency collaboration, measurement, and performance accountability.
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Develop strategic FMCG partnerships with global & local brands:
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Build and nurture senior-level partnerships with top FMCG players and emerging local brands, creating joint business plans that maximize their visibility and performance within Glovoβs ecosystem.
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Drive collaboration across marketing, data, and category teams to deliver integrated growth initiatives.
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Own the P&L and growth strategy:
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Be accountable for Brand Ads revenue, profit margins, and investment prioritization.
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Identify and unlock new monetization opportunities through brand partnerships and innovative formats.
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Drive excellence in execution:
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Oversee execution of media campaigns (endemic and non-endemic), ensuring flawless delivery and measurable impact for advertisers.
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Translate data and insights into strategic actions that strengthen client retention.
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Shape a high-performing team:
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Build and develop a team of brand media specialists, strategic planners, and account leads.
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Ensure strong collaboration with local commercial teams and HQ stakeholders to embed media thinking across Glovoβs commercial strategy.
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Be a voice for advertising in Glovo:
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Collaborate with product, data, and central media teams to influence roadmap priorities, product developments, and measurement frameworks that enable scalable media performance.
Qualifications
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8+ years of experience in digital or retail media, including time in media agencies, FMCG, or retail tech.
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Proven leadership experience in leading teams working in fast-paced environments.
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Excellent leadership and communication skills β able to inspire teams, align stakeholders, and represent Glovo externally.
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Proven record of building or scaling a commercial function/business.
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Strong experience managing complex agency relationships and multi-brand portfolios.
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Demonstrated P&L ownership, with experience driving profitability in a high-growth environment.
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Strategic mindset with a hands-on attitude β able to move from boardroom discussions to campaign-level problem-solving.
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Data-driven decision-making with the ability to balance analytical depth and creative thinking.
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Passion for advertising innovation, technology, and retail transformation.
Benefits
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An enticing equity plan that lets you own a piece of the action.
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Top-notch private health insurance to keep you at your peak.
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Monthly Glovo credit to satisfy your cravings!
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Extra time off and the opportunity to work from anywhere for up to two weeks a year!
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Enhanced parental leave.
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Online therapy and wellbeing benefits to ensure your mental well-being.