[Hiring] Account Based Marketing Manager @Vercel
Mar 07, 2025 - Vercel is hiring a remote Account Based Marketing Manager. đź’¸ Salary: competitive compensation package, including equity. đź“ŤLocation: Europe.
Role Description
We are seeking a highly motivated and dynamic Account Based Marketing Manager (North & South - Benelux, Nordics & Southern EMEA) to join our team in Amsterdam. This role will play a critical part in driving our marketing efforts by partnering closely with the Enterprise & Mid Market Sales Team to generate and nurture pipeline from a specific target account list.
The ideal candidate will possess a deep understanding of Account-Based Marketing (ABM) strategies, funnel acceleration tactics, and have a strong background in marketing to an engineering audience (bottoms up and tops down motion).
What You Will Do:
- ABM Program Development: Design and implement full-stack Account-Based Marketing programs tailored to engage and convert target accounts. Collaborate with the Enterprise & Mid Market Sales Team to align strategies and achieve pipeline goals.
- Funnel Acceleration: Develop and execute funnel acceleration tactics based on data insights to expedite the buyer’s journey and drive conversion rates.
- Event Management: Plan and execute a variety of events, including hosted, sponsored, and partner co-marketing events. Coordinate logistics, content, and promotional activities to ensure successful execution and lead generation.
- Data-Driven Strategy: Utilise data analysis and reporting to inform marketing strategies, measure performance, and adjust tactics to optimise results. Familiarity with the demand generation funnel is essential.
- Cross-Functional Collaboration: Work closely with sales, product, and other marketing teams to ensure alignment of strategies and messaging across all channels.
- Travel Requirements: Participate in events and meetings across the North & South region, with a significant amount of travel involved to support field marketing activities.
Qualifications
- Highly motivated, curious, and results-oriented individual with a passion for driving growth.
- Willingness to travel frequently across the North & South region.
- 5+ years of experience in field marketing and Demand Generation, with a focus on ABM strategies and pipeline generation.
- Experience marketing to an engineering audience or working within the devtools or cloud computing industry.
- Strong analytical skills with the ability to interpret data, generate insights, and adjust strategies accordingly.
- Excellent project management skills, with the ability to manage multiple projects simultaneously.
- Strong communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
Benefits
- Competitive compensation package, including equity.
- Inclusive Healthcare Package.
- Learn and Grow - we provide mentorship and send you to events that help you build your network and skills.
- Flexible Time Off.
- We will provide you the gear you need to do your role, and a WFH budget for you to outfit your space as needed.
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| đź“Ť | Be aware of the location restriction for this remote position: Europe |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
đź’¸
competitive compensation package, including equity
|
Remote
Location
Europe
|
|
Job Type
full-time
|
Posted
Mar 07, 2025
|
| đź“Ť | Be aware of the location restriction for this remote position: Europe |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
