[Hiring] Creative Director @Nex

Role Description

Nex is on a mission to help families rediscover the joy of movement. Created by parents for parents, Nex combines technology and play to deliver fun, social, and interactive experiences powered by natural body motion, encouraging kids and adults to move more, play more, and have fun together.

Nex Playground features a growing library of 50+ experiences, including motion and dance games, fitness and educational experiences, and Nex Originals. Content includes collaborations with partners like Hasbro, Sesame Workshop, and NBCUniversal.

Nex is looking for a Creative Director to raise the creative quality of everything Nex puts into the world. You’ll lead and develop our marketing creative team while remaining deeply involved in the work itself.

• Lead the creative
• Own creative direction for Nex’s marketing campaigns and communications, from concept through launch.
• Translate business objectives into compelling creative strategies and ideas.
• Develop and challenge concepts, platforms, and campaign directions.
• Push the team toward work that is distinctive, surprising, and memorable.
• Set the creative vision and maintain it through execution.
• Set and uphold a high creative bar across campaigns, paid media, social, retail, launches, and partnerships.
• Make the work
• Stay close to the craft while empowering the team to execute.
• Concept and pitch ideas; develop creative directions, mood boards, style frames, and visual approaches.
• Art direct creative production across design, motion, illustration, photography, and other mediums.
• Get hands-on in creative tools when useful.
• Give clear, actionable feedback that materially improves the work.
• Build a great creative team
• Lead and develop our marketing creative team and future creative talent.
• Coach creatives to strengthen craft, conceptual thinking, strategic judgment, and presentation skills.
• Build a culture of candid critique, experimentation, high standards, and low ego.
• Create an environment where people actively seek feedback and grow from it.
• Make creative reviews better
• Establish focused, efficient creative reviews with clear decision-making.
• Help distinguish strategic feedback, creative feedback, and personal preference.
• Be a strategic partner
• Collaborate with partners to turn business objectives into creative opportunities.
• Challenge briefs and bring creative thinking into strategy early.
• Balance creative ambition with audience needs, business goals, timelines, and resources.

Qualifications

• 10+ years in design and creative, with real experience in creative direction for campaigns and multi-channel initiatives and leading teams.
• Obsession with craft and excellent taste across typography, layout, color, and composition.
• Strong conceptual thinking and the ability to translate strategy into compelling visual ideas.
• Ability to move fast without much oversight.
• Strong sense of ownership and accountability for creative outcomes.
• Passion for building a brand that is playful, distinctive, and emotionally resonant.

Requirements

• Comfortable being hands-on with creative tools.
• Ability to take hard feedback well and give it clearly.
• High curiosity and a unique perspective on the world.
• Ability to connect creative decisions to business outcomes.
• Comfortable operating in a small, fast-moving environment with evolving priorities.

Benefits

• Competitive compensation package.
• Flexible working hours and vacation policy.
• Product-driven culture that treasures talents and individual growth.
• Front-row seat and hands-on experience with cutting-edge technologies in the evolving gaming field.