[Hiring] Writer @Maker Lab

Role Description

We are looking for a skilled Writer who can create compelling, consumer-focused content for advertising campaigns and social media. You will craft messaging that connects with audiences, evokes engagement, and is shareable across multiple platforms. You write for the audience because you are part of it. Your work informs, entertains, and inspires, creating content that people notice, enjoy, and remember.

• Be hands-on in creating best-in-class advertising and social campaigns across multiple platforms.
• Partner with brand strategy and marketing teams to develop relevant, impactful, and shareable communication.
• Write for multiple content formats, including digital, social media, video, email, and advertising copy.
• Collaborate with designers, video editors, and social media specialists to ensure content aligns with campaign strategy.
• Represent the voice and tone of the brand.
• Ensure high-quality writing production, creative consistency, and effective communication across teams.
• Help drive campaign impact by producing content that engages audiences and delivers measurable results.

Qualifications

• BA/BS degree or equivalent experience
• 5+ years of experience in writing or content creation for advertising, social media, or consumer campaigns.
• Experience creating content for APAC markets is a plus.
• Strong portfolio demonstrating consumer-focused, engaging creative work.
• Ability to think strategically and execute tactically across multiple platforms.
• Collaborative, proactive, and able to manage multiple projects simultaneously.
• Understanding of what makes content engaging, shareable, and culturally relevant.
• Familiarity with social media platforms, content management systems, and basic campaign analytics is a plus.
• Self-motivated, agile, and capable of delivering high-quality work under tight deadlines.
• Exceptional verbal and written English communication and presentation skills.

Company Description

Maker Lab is a marketing consultancy that builds decentralised in-house micro-agencies for some of the world's biggest culture-shaping brands. We power innovation. We challenge ideology. We help brands create impact. Through our unique organisation framework and talent acquisition & management methodology, we enable businesses to scale at speed while creating value for spend.

We deliver technology-led solutions with efficiency at the core — be it a remote dedicated social media team of 3 or an embedded multidisciplinary micro-agency of 50.