[Hiring] Copywriter - DTC Brands @Paired

Role Description

We're looking for a Copywriter to help bring the brand to life across every customer touchpoint. In this role, you'll partner closely with our Creative Strategy, Growth, and Design teams to develop compelling messaging across paid advertising, creator content, landing pages, email, web, and retail initiatives. You'll transform customer insights, product benefits, and creative concepts into clear, persuasive copy that engages customers and drives action.

• Write compelling copy across paid advertising, email, web, landing pages, retail, and promotional campaigns
• Develop headlines, hooks, scripts, product messaging, and campaign concepts that drive engagement and conversion
• Partner with Creative Strategy, Design, and Growth teams to bring campaigns and creative concepts to life
• Support product launches, promotions, and retail initiatives with customer-facing messaging
• Refine copy based on performance insights, customer feedback, and creative learnings

Qualifications

• 3+ years of copywriting experience within DTC, eCommerce, consumer brands, or agency environments
• Exceptional writing, editing, and storytelling skills
• Experience writing across multiple formats, including advertising, email, web, and video scripts
• Strong understanding of consumer psychology and persuasive communication
• A portfolio showcasing high-quality copywriting work
• Strong organizational, communication, and project management skills
• Ability to manage multiple priorities in a fast-paced, remote environment
• Self-starter who takes ownership, embraces feedback, and thrives in high-growth teams

Benefits

• Competitive salary in US dollars
• Fully remote role
• Performance bonus potential for winning ads