Role Description
We are looking for a talented, high-energy Copywriter who can masterfully blend creativity with strategy to create sharp, engaging, and shareable content. This is a super high-energy and creative role within a premier interior design company that specializes in transforming short-term rentals.
This role requires more than just words; it demands concept. You’ll be the voice behind the founder’s personal LinkedIn and X, as well as a creative force for our blogs, newsletters, and multi-channel content. We’re seeking an agency-trained copywriter who thrives in a fast-paced environment, is strategic in SEO, and can craft pithy lines that stick. You’ll ideate, iterate, and bring big ideas to life, creating content that is both conversion-focused and memorable.
Duties and Responsibilities
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Content Creation:
Develop high-quality, on-brand copy for our blogs and newsletters that keeps our audience entertained, informed, and inspired by the world of interior design.
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Social Media Ghostwriting:
Take on the persona of the founder for LinkedIn and X, delivering posts that are engaging, personable, and witty.
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SEO Strategy:
Write optimized blog content for the brand and our interior design verticals, applying SEO best practices to boost organic traffic and rankings.
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Headline Crafting:
Produce eye-catching, compelling YouTube titles for our weekly video drops to maximize click-through rates.
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Social Content Ideation:
Generate social media concepts and strategies for Pinterest and other platforms, iterating and repurposing content for multi-channel engagement.
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Email Marketing:
Design, write, and refine drip nurture sequences that drive engagement and conversion across our digital ecosystem.
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Airbnb Copywriting:
Craft persuasive and unique Airbnb listings that capture the essence of each property and appeal to short-term rental guests through storytelling and design-focused language.
Qualifications
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Agency Experience:
Proven experience as a copywriter, ideally agency-trained, with a portfolio showcasing your conceptual and strategic copywriting skills.
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Voice & Wit:
A strong sense of humor, wit, and the ability to capture our brand’s quirky, lighthearted, and "high-energy" voice.
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Technical SEO:
Proficiency in SEO, including keyword research and best practices for blog and website content.
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Multi-Platform Savvy:
Experience in social media management, with the ability to ideate and iterate content for platforms like Pinterest and X.
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Email Expert:
Background in email marketing and familiarity with creating effective, automated drip sequences.
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Industry Knowledge:
A passion for or background in interior design, real estate, and the short-term rental (Airbnb) industry is a significant plus.
Preferred Qualifications
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Brand Strategy:
Experience writing for established brands and bringing a polished, strategic approach to every project.
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Technical Accuracy:
Ability to balance high-level creativity with technical accuracy in fields like interior design, architecture, and rentals.
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Video Hook Mastery:
A strong command of headline writing, with experience creating catchy and effective titles for social and video content.
Benefits
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A collaborative, high-energy environment that encourages big ideas and bigger laughs.
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Direct mentorship from a leading industry founder, with opportunities to help shape the voice and future of a rapidly growing brand.
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A remote-friendly work culture with a team that’s as ambitious as it is entertaining.