[Hiring] AI-native Content Writer (Associate) @Sleek

Role Description

We are looking for an AI-Native Content Marketing Associate who is excited about the future of AI-powered marketing and eager to build next-generation content workflows for the Australian market. This role focuses on creating high-quality, SEO-, CRO-, and GEO-optimised content using a blend of AI tools and human insight.

Your primary mission will be to drive measurable growth in organic discovery, engagement, and conversions for the Australian market through AI-powered content operations, combining SEO, CRO, GEO, and human editorial excellence at scale.

Outcomes

• Outcome 1 (1 - 3 Months): Improve Organic Content Performance.
  • Focus on improving organic traffic, engagement, and lead generation across priority Australian content pages.
  • Optimize existing pages for rankings, readability, and conversions.
  • Create SEO-focused content aligned with user intent.
  • Contribute directly to pipeline growth through content optimization initiatives.
• Outcome 2 (3 – 6 Months): Build High-Performance AI Content Workflows.
  • Build scalable, high-quality AI-assisted content workflows.
  • Review and refine AI-generated content before publishing.
  • Continuously improve prompting, editing workflows, and editorial QA processes.
• Outcome 3 (6–12 Months): Drive AI-Driven Discovery Growth.
  • Position Sleek’s Australian content to perform strongly across emerging AI-driven discovery platforms.
  • Optimize content structure, FAQs, and formatting for AI discoverability.
  • Drive GEO (Generative Engine Optimisation) and E-E-A-T improvements across priority pages.

Qualifications

• 1–3 years of experience in content marketing.
• Strong writing and editing skills in English.
• Good understanding of SEO, with a curiosity to learn Conversion Rate Optimization (CRO) and Generative Engine Optimization (GEO) principles.
• Strong interest in content that drives business outcomes, not just traffic.
• Collaborative team player, receptive to feedback, and eager to learn in a fast-evolving environment.
• Demonstrated interest and hands-on experimentation with AI tools for content creation, optimization, or workflow automation.
• Genuine curiosity about how AI is changing search and content discovery.
• Ability and willingness to critically evaluate and improve AI-generated outputs.

Requirements

• Familiarity with WordPress.
• Background in Accounting, Tax, or Financial Services.

Must-Have Attributes

• Takes responsibility for content quality and follows through on tasks.
• Open to feedback, learning quickly, and improving continuously.
• Ensures accuracy, clarity, and consistency in published content.
• Actively experiments with AI tools and prompting techniques.
• Works effectively with content, SEO, and platform teams.
• Maintains high standards even when working quickly or with AI-assisted workflows.

What You’ll Be Responsible For

• Create and optimise SEO, CRO, and GEO focused content specifically tailored for the Australian market.
• Experiment with emerging AI search workflows and contribute to the development of internal content best practices.
• Improve content structure, clarity, discoverability, and conversion performance across digital channels.
• Collaborate with SEO, Product, and Marketing teams.
• Maintain high editorial, search engine, and brand quality standards across all published assets.
• Evaluate and improve AI-generated outputs using strong editorial judgment.

Behavioural Fit

• Ownership: Reliability and accountability within the team.
• Humility: Open-mindedness to feedback and willingness to learn from others.
• Structured Thinking: Ability to show sound judgment in complex situations.
• Data-driven: Use sound data to support strategies and review success.
• Can have tough conversations in a positive way: Building empathy and trust through effective communication.

About the Interview Process

The successful candidate will participate in the following interview stages:

• One Way Video Interview/ TA screen call.
• Case study on AI capability assessment (approximately 60 minutes).
• Technical Interview (approximately 60 minutes).
• Soft skills interview (approximately 45-60 minutes).
• References checks & Offer.

Requirement for Background Screening

Please be aware that Sleek is a regulated entity and as such is required to perform different levels of background checks on staff depending on their role. This may include verifying:

• Your education.
• Any criminal history.
• Any political exposure.
• Any bankruptcy or adverse credit history.

Benefits

• Humility and kindness: A culture of not taking ourselves too seriously and being able to laugh.
• Flexibility: Work from home and adjust hours as needed.
• Financial benefits: Competitive salaries, generous paid time off, and employee share ownership plan.
• Personal growth: Responsibility and autonomy with opportunities for training and development.
• Commitment to building Sleek as a force for good as a certified B Corp.